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Business Development Manager (Israel, Middle East and South Africa)

SharkNinja
Dubai, UAE
Senior
Hybrid
4 days ago
Business DevelopmentE commerceChannel StrategyAccount ManagementNegotiationData Analysis
Free

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Business DevelopmentE commerceChannel Strategy
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About Us

  • SharkNinja is a global product design and technology company, with a diversified portfolio of 5 star rated lifestyle solutions.
  • Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market.
  • Headquartered in Needham, Massachusetts with more than 4,100 associates.

Role Overview

  • As SharkNinja continues its rapid global expansion, we are creating a new Business Development Manager – DTC & Pure Player role to accelerate growth across our direct to consumer channels and pure play e commerce partners.
  • This is a high impact, commercially focused position that sits at the intersection of digital commerce, channel strategy, and customer development.
  • The position is based in Dubai.
  • Working in close partnership with our direct distributors, you will be the primary growth catalyst for SharkNinja’s indirect customer base.

WHAT YOU’LL DO (RESPONSIBILITIES)

  • Develop and execute a channel strategy for DTC and pure player customers that delivers profitable net revenue growth, market share gains, and category leadership.
  • Build detailed joint business plans (JBPs) with indirect customers, in alignment with direct distributor partners, to ensure consistent execution of the SharkNinja commercial strategy.
  • Identify and onboard new DTC and pure play retail partners to drive incremental distribution and revenue.
  • Manage the full end to end commercial relationship for your account portfolio, including ranging, pricing, promotions, content, and forecasting.
  • Serve as the primary point of contact for indirect customers, working in lockstep with SharkNinja’s direct distributors to execute channel plans with consistency and speed.
  • Build trusted relationships with distributor commercial teams to align priorities, resolve conflicts, and accelerate joint customer opportunities.
  • Ensure distributor partners are fully equipped – with the right products, content, tools, and promotional support – to win in DTC and pure play environments.
  • Track distributor performance against agreed KPIs and proactively intervene where targets are at risk.
  • Own the end to end digital shelf execution across pure player platforms, ensuring best in class product content, imagery, A+ pages, and search visibility.
  • Collaborate with the Digital and Marketing teams to plan and activate on site campaigns, sponsored placements, and promotional events (e.g. Prime Day, Black Friday, Singles’ Day).
  • Analyse platform data (traffic, conversion, share of search, ratings & reviews) and translate insights into concrete commercial actions.
  • Monitor competitor activity and ranging across DTC and pure play channels and recommend responses.

Forecasting, Planning & Reporting

  • Provide accurate monthly and quarterly sell in and sell out forecasts, working closely with supply chain and finance.
  • Manage promotional budgets (SOA / trade spend) effectively to maximise ROI and ensure margin targets are achieved.
  • Deliver regular performance reporting and business reviews to internal stakeholders and distributor partners.
  • Participate in trade shows, sell in meetings, and internal sales events as required.

WHAT YOU’LL BRING (REQUIREMENTS)

  • Minimum 7 years’ experience in a commercial / sales role within Consumer Electronics, Small Domestic Appliances, or a comparable consumer goods category.
  • Proven track record of managing and growing e commerce or pure player accounts (e.g. Amazon, Tmall, Zalando, or regional equivalents).
  • Experience working with or through indirect channels / third party distributors.
  • Strong analytical skills with the ability to interpret sell out data, market data, and digital shelf metrics to drive informed decisions.
  • Excellent negotiation skills with the ability to build winning commercial proposals for both SharkNinja and its customer partners.
  • Outstanding communication and presentation skills; comfortable presenting to senior stakeholders both internally and externally.
  • High proficiency in Microsoft Excel and PowerPoint; experience with sales reporting or BI tools is a plus.
  • Self starter with an entrepreneurial mindset; comfortable operating in a fast paced, high growth environment.
  • Genuine passion for innovative consumer products and curiosity about how they perform in the digital marketplace.

Desirable

  • Experience with Amazon Vendor/Seller Central, retail media platforms, or digital shelf analytics tools (e.g. Stackline, Profitero).
  • Familiarity with DTC / direct website commerce operations.
  • Background in category management or trade marketing in addition to sales.
  • Multilingual capability relevant to the market scope of the role.

WHAT WE OFFER

  • A pivotal role in one of the world’s fastest growing consumer product companies.
  • The opportunity to shape SharkNinja’s DTC and pure player strategy from the ground up.
  • A collaborative, high performance culture where great ideas and bold thinking are celebrated.
  • Competitive salary, performance bonus, and benefits package.
  • Flexible / hybrid working arrangements.

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