Branding Operations Specialist, Monetization Product Operation, METAP
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Key skills for this role
About the Role
TikTok's Global BrandOps team is seeking a Branding Operations Specialist to manage end-to-end campaign setup, trafficking, and reporting for premium brand products. The role requires 3+ years of ad ops experience and strong technical campaign management skills.
Key Skills for This Role
Responsibilities
- Own the end to end setup, trafficking, quality assurance and reporting for reservation campaigns
- Monitor campaign delivery acting as a technical campaign manager, troubleshooting and coordinating with creative approval teams
- Act as a key technical and operational partner to Sales and Client Solutions teams
- Partner with Product and Engineering teams to investigate issues, share market feedback and help improve platform capabilities
- Contribute to the rollout of new products, features and operational processes by supporting internal readiness, documentation and training
- Identify opportunities to improve workflows, tooling and ways of working to increase efficiency, quality and scalability
- Create, maintain & distribute clear technical and operational documentation, providing best practices and process guidance
- Work cross functionally with Sales, Client Solutions, Product, Engineering and regional operations teams to manage dependencies and align priorities
Requirements
- 3+ years of ad ops, programmatic or paid social buyer experience, and/or technical client service experience
- Hands on experience managing campaigns across reservation or auction based media buying platforms
- Strong understanding of campaign setup, Quality Assurance (QA), delivery monitoring, reporting fundamentals & proactive troubleshooting
- Ability to turn data into clear insights and practical recommendations
- Experience working with 3rd party measurement partners (IAS, DV, DCM, MOAT)
- Strong verbal and written communication skills; able to explain technical/operational language to non technical stakeholders
- Proactive attitude with attention to detail, excellent project management, organizational, and analytical skills
- Strong familiarity with digital video and paid media advertising campaigns (preferred)
- Experience working closely with Sales, Client Solutions, Product or other cross functional commercial teams (preferred)
- Experience supporting product launches, change management or new market/process rollouts (preferred)
Full Job Posting
Responsibilities
- The Global BrandOps team provides best in class end to end managed services support from booking to trafficking Premium Brand (Reservation) Products.
- Teams comprise internal process and product specialists who enable flawless ad campaign executions.
- Sitting within the Solutions Engineering and Operations division, the role involves close collaboration with in market sales and product teams.
Responsibilities
- Own the end to end setup, trafficking, quality assurance and reporting for reservation campaigns.
- Monitor campaign delivery acting as a technical campaign manager, troubleshooting and coordinating with creative approval teams.
- Act as a key technical and operational partner to Sales and Client Solutions teams.
- Partner with Product and Engineering teams to investigate issues, share market feedback and help improve platform capabilities.
- Contribute to the rollout of new products, features and operational processes by supporting internal readiness, documentation and training.
- Identify opportunities to improve workflows, tooling and ways of working to increase efficiency, quality and scalability.
- Create, maintain & distribute clear technical and operational documentation, providing best practices and process guidance.
- Work cross functionally with Sales, Client Solutions, Product, Engineering and regional operations teams to manage dependencies and align priorities.
Qualifications
- 3+ years of ad ops, programmatic or paid social buyer experience, and/or technical client service experience.
- Hands on experience managing campaigns across reservation or auction based media buying platforms.
- Strong understanding of campaign setup, Quality Assurance (QA), delivery monitoring, reporting fundamentals & proactive troubleshooting.
- Ability to turn data into clear insights and practical recommendations.
- Experience working with 3rd party measurement partners (IAS, DV, DCM, MOAT).
- Strong verbal and written communication skills; able to explain technical/operational language to non technical stakeholders.
- Proactive attitude with attention to detail, excellent project management, organizational, and analytical skills.
- Strong familiarity with digital video and paid media advertising campaigns (preferred).
- Experience working closely with Sales, Client Solutions, Product or other cross functional commercial teams (preferred).
- Experience supporting product launches, change management or new market/process rollouts (preferred).
- Ambitious and eager to learn, with a strong desire to grow (preferred).
- Resilient and adaptable, with the ability to work effectively through change (preferred).
About TikTok
- TikTok is the leading destination for short form mobile video.
- Mission is to inspire creativity and bring joy.
- Global headquarters in Los Angeles and Singapore, with offices worldwide.
Why Join Us
- Inspiring creativity is at the core of TikTok's mission.
- Global, diverse teams make that possible.
- Opportunity to learn and innovate as one team.
- Resilient and embrace challenges.
- Commitment to diversity and inclusion.
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