Assistant Marketing Manager at Waldorf Astoria Dubai International Financial Centre
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Key skills for this role
About the Role
Waldorf Astoria Dubai International Financial Centre is looking for an Assistant Marketing Manager to support integrated marketing, public relations, digital marketing, and strategic communications.
Key Skills for This Role
Responsibilities
- Assist the Director of Marketing & Communications in coordinating integrated marketing and communication activities.
- Build and maintain relationships with marketing suppliers and act as a property ambassador with external stakeholders and media partners.
- Coordinate the production of marketing communications, including sales proposals, collateral, newsletters, brochures, and other promotional materials.
- Oversee the execution of integrated marketing campaigns across direct mail, email marketing, public relations, and digital channels.
- Track campaign performance, prepare analysis reports, and provide data driven recommendations to optimise campaign effectiveness.
- Manage and execute public relations activities, including media visits, photo and video shoots, and editorial content development.
- Write, edit, and proofread press releases, editorials, photo captions, and fact sheets in line with brand standards.
- Collaborate with the Graphic Design & Social Media Executive to support social media activities and campaigns.
- Support the Digital Marketing Manager in managing paid social media campaigns and analysing performance.
- Optimise website content to enhance user experience across hotel websites, OTA platforms, and metasearch channels.
Requirements
- Previous experience in a similar role, preferably as a Senior Marketing Executive or Assistant Marketing Manager within a luxury hotel or hospitality environment.
- Strong understanding of integrated marketing, public relations, digital marketing, brand management, and customer relationship management.
- Experience developing and executing marketing campaigns that drive brand awareness and commercial performance.
- Excellent written and verbal communication skills, with strong copywriting and content creation abilities.
- Strong analytical skills with the ability to interpret marketing data and optimise campaign performance.
- Experience managing social media platforms, website content, and digital marketing initiatives.
- Strong project management, organisational, and time management skills, with the ability to manage multiple priorities.
- Excellent interpersonal skills with the ability to collaborate effectively across departments and with external stakeholders.
- Outstanding command of the English language, both written and spoken.
- Bachelor's degree, diploma, or professional qualification in Marketing, Communications, Advertising, Media, or a related field.
Full Job Posting
Job Description
- An Assistant Marketing Manager at Waldorf Astoria Dubai International Financial Centre plays a key role in elevating the hotel's brand presence through integrated marketing, public relations, digital marketing, and strategic communications.
Responsibilities
- Assist the Director of Marketing & Communications in coordinating integrated marketing and communication activities.
- Build and maintain relationships with marketing suppliers and act as a property ambassador with external stakeholders and media partners.
- Coordinate the production of marketing communications, including sales proposals, collateral, newsletters, brochures, and other promotional materials.
- Oversee the execution of integrated marketing campaigns across direct mail, email marketing, public relations, and digital channels.
- Track campaign performance, prepare analysis reports, and provide data driven recommendations to optimise campaign effectiveness.
- Manage and execute public relations activities, including media visits, photo and video shoots, and editorial content development.
- Write, edit, and proofread press releases, editorials, photo captions, and fact sheets in line with brand standards.
- Collaborate with the Graphic Design & Social Media Executive to support social media activities and campaigns.
- Support the Digital Marketing Manager in managing paid social media campaigns and analysing performance.
- Optimise website content to enhance user experience across hotel websites, OTA platforms, and metasearch channels.
Qualifications
- Previous experience in a similar role, preferably as a Senior Marketing Executive or Assistant Marketing Manager within a luxury hotel or hospitality environment.
- Strong understanding of integrated marketing, public relations, digital marketing, brand management, and customer relationship management.
- Experience developing and executing marketing campaigns that drive brand awareness and commercial performance.
- Excellent written and verbal communication skills, with strong copywriting and content creation abilities.
- Strong analytical skills with the ability to interpret marketing data and optimise campaign performance.
- Experience managing social media platforms, website content, and digital marketing initiatives.
- Strong project management, organisational, and time management skills, with the ability to manage multiple priorities.
- Excellent interpersonal skills with the ability to collaborate effectively across departments and with external stakeholders.
- Outstanding command of the English language, both written and spoken.
- Bachelor's degree, diploma, or professional qualification in Marketing, Communications, Advertising, Media, or a related field.
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