UAE National | Marketing Manager | Al-Futtaim Automotive | Volvo
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Key skills for this role
About the Role
Lead integrated marketing strategies to enhance brand presence, drive customer acquisition, and manage campaigns across digital, CRM, and events.
Key Skills for This Role
Responsibilities
- Develop and deliver annual and quarterly marketing plans aligned with business and brand objectives.
- Lead integrated campaigns across digital, social media, CRM, PR, retail, and events.
- Translate brand positioning into compelling campaigns, product launches, and customer engagement initiatives.
- Manage end to end campaign execution, ensuring on time, within budget delivery.
- Collaborate with internal stakeholders across Sales, Operations, Pricing, and Finance.
- Oversee agency and vendor relationships.
- Drive CRM and lead nurturing initiatives.
- Plan and execute events, experiential activations, and PR initiatives.
- Track performance, monitor KPIs, and optimize campaigns.
- Support reporting requirements and provide market insights.
Requirements
- Experience in brand marketing or related field
- Strategic thinking and hands on delivery skills
- Ability to manage integrated campaigns across multiple channels
Full Job Posting
Job Overview
- We are looking for a Brand Marketing Manager to lead the development and execution of integrated marketing strategies that strengthen brand presence, drive customer acquisition, and support revenue growth.
- This role combines strategic thinking with hands on delivery across digital, CRM, retail, events, and experiential marketing channels.
What you will do
- Develop and deliver annual and quarterly marketing plans aligned with business and brand objectives.
- Lead integrated campaigns across digital, social media, CRM, PR, retail, and events to drive awareness, consideration, leads, and conversion.
- Translate brand positioning into compelling campaigns, product launches, showroom activations, and customer engagement initiatives.
- Manage end to end campaign execution, ensuring activities are delivered on time, within budget, and in line with brand standards.
- Work closely with internal stakeholders across Sales, Operations, Pricing, Showroom, Product, and Finance to ensure marketing activity supports wider business goals.
- Oversee agency and vendor relationships, including briefing, reviewing deliverables, and ensuring quality and consistency across all assets.
- Drive CRM and lead nurturing initiatives, including automation journeys, database engagement, and customer lifecycle marketing.
- Plan and execute events, experiential activations, and PR initiatives that enhance customer engagement and brand visibility.
- Track performance, monitor KPIs, and use market and competitor insights to optimize campaigns and improve return on investment.
- Support reporting requirements, including quarterly updates, market insights, and recommendations for continuous improvement.
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