Trade Marketing Executive
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Key skills for this role
About the Role
Rashed Al Rashed & Sons Group is seeking a Trade Marketing Executive in Riyadh to develop and execute trade marketing plans, manage in-store promotions, and coordinate with sales teams.
Key Skills for This Role
Responsibilities
- Develop and execute trade marketing plans aligned with brand and sales objectives
- Manage in store promotions, displays, and merchandising activities
- Coordinate with the Sales team to ensure effective execution of trade campaigns
- Analyze sell in, sell out, and market data to evaluate promotion effectiveness
- Manage POS materials distribution and ensure proper in store visibility
- Work closely with distributors and retailers to implement agreed activities
- Monitor competitor activities and provide market intelligence insights
- Support new product launches at trade level
- Prepare regular reports on trade activities, ROI, and performance metrics
- Ensure compliance with company guidelines and brand standards in all outlets
Requirements
- Bachelor’s degree in Marketing, Business Administration, or related field
- 2–5 years of experience in Trade Marketing or Sales (FMCG / Food industry preferred)
- Strong understanding of retail channels and distributor operations
- Experience with promotions, merchandising, and in store execution
- Analytical mindset with experience in data analysis and reporting
Full Job Posting
Job Description
- Develop and execute trade marketing plans aligned with brand and sales objectives
Key Responsibilities
- Develop and execute trade marketing plans aligned with brand and sales objectives
- Manage in store promotions, displays, and merchandising activities
- Coordinate with the Sales team to ensure effective execution of trade campaigns
- Analyze sell in, sell out, and market data to evaluate promotion effectiveness
- Manage POS materials distribution and ensure proper in store visibility
- Work closely with distributors and retailers to implement agreed activities
- Monitor competitor activities and provide market intelligence insights
- Support new product launches at trade level
- Prepare regular reports on trade activities, ROI, and performance metrics
- Ensure compliance with company guidelines and brand standards in all outlets
Requirements & Qualifications
- Bachelor’s degree in Marketing, Business Administration, or related field
- 2–5 years of experience in Trade Marketing or Sales (FMCG / Food industry preferred)
- Strong understanding of retail channels and distributor operations
- Experience with promotions, merchandising, and in store execution
- Analytical mindset with experience in data analysis and reporting
Job Details
- Job Country: Saudi Arabia
- Job City: Riyadh
- Job Role: Marketing and PR
- Employment Status: Full time
- Employment Type: Employee
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