Trade Marketing & Distribution Representative
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Key skills for this role
About the Role
Silah Tamkeen seeks a Trade Marketing & Distribution Representative to maximize business opportunities in Riyadh. The role involves implementing trade marketing activities, managing distributor relationships, and ensuring in-store visibility for ALFAKHER brands.
Key Skills for This Role
Responsibilities
- Evaluate assigned territory constantly to ensure all business opportunities are being maximised
- Ensure effective implementation of all cycle plan activities
- Ensure all trade marketing information and reports are up to date, accurate, and provided in a timely fashion
- Establish an excellent working relationship with the trade to gain active support to maximise volume and in store presence
- Implement and provide feedback on Trade incentive schemes as outlined in the KSA operational plan
- Maximise in store visibility and awareness for ALFAKHER brands through TM&D tools
- Work closely with distributor sales force to maximise distribution opportunities and minimise OOS situations
- Meet TM&D KPIs as set
- Ensure ALFAKHER continuous product quality & freshness and Availability
- Implement merchandising activities to ensure in store furniture is maintained in clean working condition and complies with agreed planogram
- Ensure Trade marketing resources are secure and used in the most effective and efficient manner possible
- Maintain integrity of TMR stock floats and reconciliation
Requirements
- Proficiency in English
- 2 5 years’ experience as a merchandiser or trade marketing representative in an FMCG company
- Good interpersonal skills
- Effective influencing skills
- Good communicator both verbally and written
- Well organised with good time management skills
- Ability to work unsupervised
- Ability to drive and have a valid driver licence
Full Job Posting
Responsibilities
- Evaluate assigned territory constantly to ensure all business opportunities are being maximised
- Ensure effective implementation of all cycle plan activities
- Ensure all trade marketing information and reports are up to date, accurate, and provided in a timely fashion including: Area Summary File, TMU, Reconciliation (Rental, REP, BA activity), Competitor reports, and On going qualitative and quantitative Surveys
- Ensure that all trade marketing on the job performed activities and outlet information are accurately reported.
- Establish an excellent working relationship with the trade in order to gain their active support to maximise volume and in store presence within agreed budgets.
- Implement and provide feedback on Trade incentive schemes as outlined in the KSA operational plan.
- Maximise in store visibility and awareness for ALFAKHER brands through TM&D tools.
- Work closely with distributor sales force to maximise distribution opportunities and minimise OOS situations.
- Meet TM&D KPIs as set.
- Ensure ALFAKHER continuous product quality & freshness and Availability.
- Implement merchandising activities to ensure in store furniture is maintained in clean working condition and complies with agreed planogram.
- Ensure Trade marketing resources are secure and used in the most effective and efficient manner possible
Qualifications
- Proficiency in English
- 2 5 years’ experience as a merchandiser or trade marketing representative in another FMCG company, preferably one which has a trade marketing approach.
- Good interpersonal skills
- Effective influencing skills
- Good communicator both verbally and written
- Well organised with good time management skills
- Ability to work unsupervised
- Ability to drive and have a Valid driver licence
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