Social Media Manager
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
LETOILE Middle East seeks a creative Social Media Manager to lead its GCC social media presence across Instagram, TikTok, and Snapchat. Responsibilities include developing strategy, creating engaging content, managing a content team, and analyzing performance.
Key Skills for This Role
Responsibilities
- Develop and execute social media strategy across Instagram, TikTok, and Snapchat
- Create engaging, trend driven, and creative content
- Generate innovative content ideas, viral concepts, and campaign activations
- Plan, manage, and oversee content production including Reels, TikTok videos, photo shoots, and influencer collaborations
- Manage and mentor the Social Media Executive and Videographer
- Monitor social media trends, competitor activity, and emerging platforms
- Analyze social media performance and prepare monthly reports with actionable insights
- Manage the social media content calendar and ensure timely execution of all campaigns
Requirements
- 2 3 years of social media management experience in the UAE
- Strong understanding of Instagram, TikTok, and other social media platforms
- Creative thinker with a passion for storytelling and content creation
- Experience creating highly engaging short form video content
- Strong communication and collaboration skills
- Beauty, fashion, or luxury retail experience is a strong advantage
Full Job Posting
Company Description
- LETOILE Middle East is a long established perfume and beauty retailer in the GCC with over 27 years of experience.
- Portfolio of more than 1,000 global brands and 200 exclusive lines.
- Operates multiple retail stores across UAE and Qatar, with own production facilities, R&D labs, logistics, and e commerce.
Role Overview
- We are looking for a highly creative and passionate Social Media Manager to lead LETOILE GCC's social media presence across multiple platforms.
- Ideal for someone who lives and breathes content, follows social media trends, and knows how to turn ideas into engaging, high performing content.
Key Responsibilities
- Develop and execute social media strategy across Instagram, TikTok, and Snapchat.
- Create engaging, trend driven, and creative content.
- Generate innovative content ideas, viral concepts, and campaign activations.
- Plan, manage, and oversee content production including Reels, TikTok videos, photo shoots, and influencer collaborations.
- Manage and mentor the Social Media Executive and Videographer.
- Work closely with designers, retail, and marketing teams to support campaigns and product launches.
- Monitor social media trends, competitor activity, and emerging platforms.
- Analyze social media performance and prepare monthly reports with actionable insights.
- Manage the social media content calendar and ensure timely execution of all campaigns.
- Support store openings, beauty events, seasonal campaigns, and special activations.
Requirements
- 2–3 years of social media management experience in the UAE (beauty, fashion, luxury, or retail experience is a strong advantage).
- Strong understanding of Instagram, TikTok, and other social media platforms.
- Creative thinker with a passion for storytelling and content creation.
- Ability to think outside the box and consistently bring fresh, innovative ideas.
- Experience creating highly engaging short form video content.
- Strong communication and collaboration skills.
- Comfortable working in a fast paced environment and managing multiple projects simultaneously.
What we are looking for
- Passionate about beauty, fashion, and social media.
- Always up to date with the latest trends and viral content.
- Creative, proactive, and full of fresh ideas.
- Strong eye for aesthetics and attention to detail.
- A team player who inspires others and leads by example.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at LETOILE Middle East
Performance Marketing Manager
Dubai, UAE
LETOILE GCC is hiring a Performance Marketing Manager to lead paid digital advertising across the GCC. You will develop and execute paid media strategies, manage budgets, optimize campaigns on Meta, Google, TikTok, and S
Regional Trainer GCC
Dubai, UAE
LETOILE Middle East is seeking a Regional Trainer for the GCC region, based in Dubai. The role involves training sales staff on service standards, sales techniques, and product assortment, as well as developing training
Store Supervisor
Doha, QAT
Company Description LETOILE has been an established leader in the perfume and beauty industry for over 27 years, offering a portfolio of more than 1,000 global brands and 200 exclusive lines across the GCC region. Founde