Social Media Executive
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Key skills for this role
About the Role
A confidential company seeks an experienced Social Media Executive to deliver complex multi-brand campaigns. You will manage calendars, coordinate stakeholders, execute influencer collaborations, and provide performance insights.
Key Skills for This Role
Responsibilities
- Execute large scale and multi brand social media campaigns
- Manage multiple campaign calendars and competing priorities simultaneously
- Coordinate campaign delivery across Marketing, Creative, Brand and external agencies
- Lead execution of influencer collaborations and content delivery
- Monitor campaign KPIs and provide detailed performance insights and post campaign analysis
- Identify operational improvements to enhance campaign delivery and efficiency
- Ensure campaign milestones and deadlines are consistently achieved
- Review social media content for quality, accuracy and brand compliance before publication
- Support paid social execution through asset coordination and campaign monitoring
- Keep stakeholders informed through regular campaign updates and reporting
- Stay current with platform updates and recommend practical improvements to campaign execution
Requirements
- Advanced knowledge of major social media platforms (Instagram, TikTok, Facebook, X, LinkedIn, YouTube, Snapchat)
- Advanced content creation and copywriting skills
- Advanced proficiency in scheduling and publishing tools (Meta Business Suite, Hootsuite, Sprout Social, Later)
- Strong capability in social listening, analytics, and performance reporting
- Advanced proficiency in graphic design and short form video editing (Canva, CapCut, Adobe Express)
- Strong understanding of paid social execution
- Advanced community management skills
- 6 years of experience managing social media channels in brand, agency, or in house environment
- Bachelor's degree in Marketing, Communications, Media or related field, or equivalent practical experience
Full Job Posting
About the Role
- The Social Media Executive is responsible for delivering complex social media campaigns across multiple brands while ensuring operational excellence, consistency and strong campaign performance.
- The role oversees end to end execution of social initiatives, manages campaign timelines, coordinates multiple stakeholders and external partners, and provides detailed performance insights to support continuous improvement.
- The Executive serves as an experienced individual contributor who ensures campaigns are executed efficiently and in line with business priorities.
Responsibilities
- Execute large scale and multi brand social media campaigns.
- Manage multiple campaign calendars and competing priorities simultaneously.
- Coordinate campaign delivery across Marketing, Creative, Brand and external agencies.
- Lead execution of influencer collaborations and content delivery.
- Monitor campaign KPIs and provide detailed performance insights and post campaign analysis.
- Identify operational improvements to enhance campaign delivery and efficiency.
- Ensure campaign milestones and deadlines are consistently achieved.
- Review social media content for quality, accuracy and brand compliance before publication.
- Support paid social execution through asset coordination and campaign monitoring.
- Keep stakeholders informed through regular campaign updates and reporting.
- Stay current with platform updates and recommend practical improvements to campaign execution.
Requirements
- Advanced knowledge of major social media platforms and evolving platform best practices across Instagram, TikTok, Facebook, X, LinkedIn, YouTube and Snapchat.
- Advanced content creation and copywriting skills, with the ability to tailor content across multiple brands, audiences and campaign objectives.
- Advanced proficiency in scheduling, publishing and managing content using native and third party social media management platforms (e.g. Meta Business Suite, Hootsuite, Sprout Social, Later).
- Strong capability in social listening, analytics and performance reporting, with the ability to identify trends and translate insights into actionable recommendations.
- Advanced proficiency in graphic design and short form video editing tools (e.g. Canva, CapCut and Adobe Express), including effective use of AI powered content creation tools.
- Strong understanding of paid social execution, including boosting, audience targeting, campaign monitoring and performance optimisation.
- Advanced community management skills, including managing high volume engagement, issue resolution and maintaining brand reputation across channels.
- Strong analytical skills with the ability to interpret data, identify optimisation opportunities and deliver meaningful performance insights to stakeholders.
- 6 years of experience managing social media channels in a brand, agency or in house environment, with a demonstrable portfolio of content and campaigns.
- Bachelor's degree in Marketing, Communications, Media or a related field, or equivalent practical experience.
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