Social Media & Community Lead
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Bybit is seeking a Social Media & Community Lead to define regional strategy, governance, and operating frameworks across social and community channels. The role involves analyzing community feedback, building brand trust, and partnering with cross-functional teams.
Key Skills for This Role
Responsibilities
- Lead as Social Media & Community COE to the regional team, defining the regional strategy, governance, and operating framework across all social and community channels.
- Establish scalable frameworks, playbooks, and best practices that enable regional teams to execute consistent, high quality social and community initiatives.
- Own the collection, consolidation, and analysis of community feedback, social listening, and customer sentiment, translating insights into actionable recommendations for business stakeholders.
- Build and strengthen brand trust by developing community engagement strategies and supporting reputation management initiatives across key markets.
- Partner with Product, Marketing, PR, Customer Experience, and Regional teams to ensure community insights are embedded into product launches, campaigns, and customer communications.
- Train and enable regional teams through coaching, knowledge sharing, toolkits, and campaign frameworks to improve execution quality and operational maturity.
- Define performance metrics and reporting frameworks to measure community health, engagement, sentiment, and social media effectiveness across regions.
- Continuously identify opportunities to optimise processes, tools, governance, and resource allocation between global and regional teams.
Requirements
- 6+ years of experience in social media, community management, digital marketing, or brand strategy within a fast paced, digital first organisation.
- Proven experience leading regional or global social media and community functions across multiple markets.
- Strong understanding of social listening, community engagement, customer sentiment analysis, and online reputation management.
- Experience developing scalable frameworks, governance models, playbooks, and operational standards.
- Strong stakeholder management skills with the ability to influence cross functional teams and senior leadership.
- Excellent analytical, communication, and presentation skills, with the ability to translate community insights into business recommendations.
Full Job Posting
About Us
- Established in 2018, Bybit is one of the world’s leading cryptocurrency exchanges and digital financial platforms, serving over 80 million users across more than 200 countries and regions.
- Powered by world class technology and a user first mindset, Bybit delivers a seamless ecosystem across trading, payments, wealth management, custody, institutional services, and Web3.
- Our core values define how we build. We listen, care and improve to create products and experiences that put users first.
Key Responsibilities
- Lead as Social Media & Community COE to the regional team, defining the regional strategy, governance, and operating framework across all social and community channels.
- Establish scalable frameworks, playbooks, and best practices that enable regional teams to execute consistent, high quality social and community initiatives.
- Own the collection, consolidation, and analysis of community feedback, social listening, and customer sentiment, translating insights into actionable recommendations for business stakeholders.
- Build and strengthen brand trust by developing community engagement strategies and supporting reputation management initiatives across key markets.
- Partner with Product, Marketing, PR, Customer Experience, and Regional teams to ensure community insights are embedded into product launches, campaigns, and customer communications.
- Train and enable regional teams through coaching, knowledge sharing, toolkits, and campaign frameworks to improve execution quality and operational maturity.
- Define performance metrics and reporting frameworks to measure community health, engagement, sentiment, and social media effectiveness across regions.
- Continuously identify opportunities to optimise processes, tools, governance, and resource allocation between global and regional teams.
Requirements
- 6+ years of experience in social media, community management, digital marketing, or brand strategy within a fast paced, digital first organisation.
- Proven experience leading regional or global social media and community functions across multiple markets.
- Strong understanding of social listening, community engagement, customer sentiment analysis, and online reputation management.
- Experience developing scalable frameworks, governance models, playbooks, and operational standards.
- Strong stakeholder management skills with the ability to influence cross functional teams and senior leadership.
- Excellent analytical, communication, and presentation skills, with the ability to translate community insights into business recommendations.
Profile
- Strategic thinker who understands how social media and community contribute to brand, product, and business growth.
- Passionate about customer engagement and building trusted communities.
- Highly collaborative, with the ability to influence without direct authority across global and regional teams.
- Data driven, commercially minded, and comfortable making decisions based on customer insights and performance metrics.
- Thrives in a fast paced, high growth environment and enjoys building scalable functions from the ground up.
Why Join Us
- Study Growth Fund: We support your professional development and continuous learning.
- Internal Events: Participate in regular team building activities, workshops, and events designed to promote collaboration and innovation.
- Global Collaboration: Be part of a diverse, international team, working alongside colleagues from around the world.
- Career Advancement: Access opportunities for growth and advancement within a rapidly expanding global company.
- Internal Mobility: Grow with us Your long term development is important to us. We offer internal job opportunities to help build your career path.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Bybit
Senior Sponsorship & Partnership Specialist
Abu Dhabi, UAE
Bybit is looking for a Senior Sponsorship & Partnership Specialist to coordinate sponsorships, partnerships, and brand activations in regulated markets. You will support regional teams, plan events, manage vendors, and c
Global Talent Acquisition Lead/ Expert (Legal & Compliance)
Abu Dhabi, UAE
Bybit is seeking an experienced Talent Acquisition professional to lead global hiring for Legal & Compliance. The role involves strategic partnership with leaders, end-to-end recruitment for specialized roles, and provid
Data Analyst Intern
Abu Dhabi Emirate, UAE
Bybit is looking for a Data Analyst Intern to assist with SQL development, data validation, and reporting. The ideal candidate is pursuing a degree in a quantitative field, proficient in SQL and Python, and interested in
Data Analyst Intern
Dubai, UAE
Bybit is looking for a Data Analyst Intern to assist with SQL development, data validation, and reporting. The ideal candidate is pursuing a degree in a quantitative field, proficient in SQL and Python, and interested in
Senior Regulatory Governance and Remediations Specialist
Abu Dhabi Emirate, UAE
Bybit is hiring a Senior Regulatory Governance and Remediations Specialist to support regulatory remediation projects globally. The role involves managing remediation governance frameworks, coordinating cross-functional
Dubai Admin Lead
Dubai, UAE
Bybit seeks an Admin Lead to manage office premises, leasing, renovation, vendor relationships, and daily operations in Dubai. The role requires proven administrative management experience, strong organizational skills,
Administrative Executive (Travel)
Dubai, UAE
Bybit is seeking an Administrative Executive (Travel) to manage corporate travel for a global workforce. This 1-year contract role involves travel policy enforcement, booking coordination, cross-border compliance, and ve
Licensing Counsel
Abu Dhabi Emirate, UAE
We are looking for a Licensing Counsel to drive and manage licensing initiatives across multiple jurisdictions globally. The role involves leading the end-to-end licensing process, conducting jurisdictional assessments,
Senior Sponsorship & Partnership Specialist
Abu Dhabi, UAE
Global Talent Acquisition Lead/ Expert (Legal & Compliance)
Abu Dhabi, UAE
Data Analyst Intern
Abu Dhabi Emirate, UAE
Data Analyst Intern
Dubai, UAE
Senior Regulatory Governance and Remediations Specialist
Abu Dhabi Emirate, UAE
Dubai Admin Lead
Dubai, UAE
Administrative Executive (Travel)
Dubai, UAE
Licensing Counsel
Abu Dhabi Emirate, UAE