Senior Paid Media Manager
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Key skills for this role
About the Role
Jobgether is hiring a Senior Paid Media Manager for a partner company to take full ownership of paid media campaigns for a diverse portfolio of brands. This fully remote role involves strategic planning and hands-on execution across Meta, Google, TikTok, and other channels.
Key Skills for This Role
Responsibilities
- Develop and execute comprehensive paid media strategies across Meta, Google, TikTok, and other channels
- Build, launch, optimize, and manage paid campaigns end to end ensuring efficient budget allocation and performance
- Design audience targeting strategies, campaign structures, and conversion funnels aligned with client objectives
- Serve as primary point of contact for assigned clients, providing strategic guidance and performance updates
- Monitor campaign performance, identify optimization opportunities, and implement continuous improvements
- Create and maintain dashboards and reporting frameworks using tools like Funnel.io, Looker Studio, Tableau
- Ensure campaign quality through ongoing testing, troubleshooting, and quality assurance
Requirements
- Minimum 4 years of hands on paid media experience within an agency or performance marketing environment
- Strong expertise managing TikTok Ads campaigns
- Solid experience with Meta Ads and Google Ads including Search, Performance Max, and YouTube campaigns
- Proven success managing Lead Generation and App Install/App Event campaigns
- Experience overseeing six figure monthly advertising budgets
- Demonstrated ability to build trusted client relationships and communicate campaign strategy
- Proficiency with reporting and analytics platforms such as Funnel.io, Looker Studio, Tableau, or AgencyAnalytics
Full Job Posting
Role Overview
- Join a high performance, fully remote team where you'll take full ownership of paid media campaigns for a diverse portfolio of ambitious brands.
- This role combines strategic planning with hands on execution, giving you the opportunity to shape campaign performance from concept through optimization.
- You'll work directly with clients, translating business goals into measurable marketing results across multiple paid acquisition channels.
Accountabilities
- Develop and execute comprehensive paid media strategies across platforms including Meta, Google, TikTok, and other relevant advertising channels.
- Build, launch, optimize, and manage paid campaigns from end to end, ensuring efficient budget allocation, campaign pacing, bidding strategies, and overall performance.
- Design audience targeting strategies, campaign structures, and conversion funnels aligned with client objectives and key performance indicators.
- Serve as the primary point of contact for assigned clients, providing strategic guidance, performance updates, and data driven recommendations.
- Monitor campaign performance, identify optimization opportunities, and implement continuous improvements to maximize return on investment.
- Create and maintain dashboards and reporting frameworks using platforms such as Funnel.io, Looker Studio, Tableau, AgencyAnalytics, or similar tools.
- Ensure campaign quality through ongoing testing, troubleshooting, and quality assurance while managing multiple client accounts simultaneously.
Requirements
- Minimum 4 years of hands on paid media experience within an agency or performance marketing environment.
- Strong expertise managing TikTok Ads campaigns, including campaign structures, creative formats, and auction optimization.
- Solid experience with Meta Ads and Google Ads, including Search, Performance Max, and YouTube campaigns.
- Proven success managing Lead Generation campaigns as well as App Install and App Event campaigns across major advertising platforms.
- Experience overseeing six figure monthly advertising budgets while consistently delivering measurable business outcomes.
- Demonstrated ability to build trusted client relationships and confidently communicate campaign strategy and performance insights.
- Proficiency with reporting and analytics platforms such as Funnel.io, Looker Studio, Tableau, AgencyAnalytics, or equivalent solutions.
- Excellent organizational, analytical, and project management skills with the ability to manage multiple priorities independently.
- Experience with LinkedIn Ads is highly desirable.
- Additional experience with GA4, Google Tag Manager, pixel implementation, server side tracking, Conversion API, mobile attribution platforms (Adjust, AppsFlyer, Branch), and conversion rate optimization is considered an advantage.
Benefits
- Fully remote position with the flexibility to work from anywhere within India.
- Flexible working hours focused on outcomes rather than fixed schedules.
- Unlimited paid time off and sick leave.
- Opportunity to work with globally recognized brands on impactful performance marketing initiatives.
- High level of autonomy within a collaborative, high performing team.
- Fast paced professional growth with increasing responsibility and career development opportunities.
- Supportive culture built around transparency, ownership, and continuous learning.
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