Senior Graphic Designer
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Key skills for this role
Role Overview
Deliver visual communication and brand expression across consumer touchpoints for growth brands including Chicken Tikka, Wimpy, and Malak Al Tawouk.
Support day-to-day creative needs and larger campaigns across digital, in-store, and delivery channels for UAE, Kuwait, and Saudi markets.
Key Skills for This Role
Full Job Posting
Role Purpose
Deliver visual communication and brand expression across consumer touchpoints for growth brands including Chicken Tikka, Wimpy, and Malak Al Tawouk.
Support day-to-day creative needs and larger campaigns across digital, in-store, and delivery channels for UAE, Kuwait, and Saudi markets.
Key Responsibilities
- Develop visual content for digital, social media, print, packaging, and in-store marketing in line with brand guidelines.
- Translate campaign briefs into creative assets that resonate with local consumers.
- Work with marketing teams and external agencies on 360-degree campaigns and seasonal launches.
- Own creative adaptation of regional campaigns for Kuwait and UAE markets.
- Create menus, promotional posters, tent cards, point-of-sale materials, and tray liners for stores.
- Create banners, offers, and user-experience visuals for home-delivery aggregators.
- Maintain brand identity consistency and visual asset libraries across brands.
- Keep current with design trends and local cultural cues.
Leadership and Collaboration
Demonstrate creative problem-solving, ownership of timelines, cross-functional collaboration, attention to detail, and brand discipline.
Work with Marketing, Operations, Procurement, print vendors, freelancers, content creators, and creative agencies.
Policies and Decision-Making
Follow brand identity guidelines and internal creative and marketing approval workflows.
Manage assets according to brand security and confidentiality practices.
Make daily creative decisions independently within approved briefs and escalate major visual direction decisions.
Job Context
Balance design quality with quick turnaround requirements, especially for local store marketing and promotions.
Maintain creative consistency across two brands with distinct identities.
Adapt brand assets for multiple formats, Arabic and English languages, and different platforms.
Work within tight timelines and campaign deadlines with limited resources.
Experience
- 4-6 years of graphic design experience, ideally in food and beverage, retail, or agency settings.
Technical Skills
- Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
- Experience with digital design for social media, aggregators, and e-commerce.
- Knowledge of print production.
- Experience with After Effects is a plus.
Generic Skills and Competencies
- Creativity, cultural relevance, detail orientation, organization, time management, collaboration, adaptability, and speed and accuracy under pressure.
- Arabic speaker is a plus.
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