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Public Relations Specialist
GAC Middle East
Dubai, UAE
Full Time
Entry
Onsite
AED 8,000 11,000/month / month
Today
Marketing Campaign ManagementPublic RelationsSocial Media ManagementMarket ResearchMicrosoft ExcelMicrosoft PowerPoint
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Marketing Campaign ManagementPublic RelationsSocial Media Management
About the Role
GAC Motor International Middle East is seeking a motivated Marketing Specialist to support regional branding, PR, and marketing campaigns in Dubai. The role involves coordinating events, managing social media, analyzing market data, and supporting dealer programs.
Key Skills for This Role
Marketing Campaign ManagementPublic RelationsSocial Media ManagementMarket ResearchMicrosoft ExcelMicrosoft PowerPoint
Responsibilities
- Support planning and execution of regional branding, public relations, and marketing campaigns
- Assist in coordinating press conferences, media interviews, exhibitions, dealer events, and offline promotions
- Support relationship management with government entities, industry organizations, media outlets, agencies, and business partners
- Assist in managing social media and digital communications, including content review, publishing coordination, and performance analysis
- Monitor media coverage and marketing effectiveness, prepare post campaign reports and market feedback summaries
- Collect and analyze information on Middle East automotive market, competitor activities, consumer needs, and industry trends
- Support dealer marketing programs, promotional material management, marketing expenses, budgets, and related internal processes
- Prepare presentations, reports, meeting materials, and other marketing documents
- Support Marketing Team with daily administrative tasks, cross departmental communication, and coordination with regional teams, dealers, and headquarters
Requirements
- Bachelor's degree or above in Marketing, Public Relations, Communications, Media, Business Administration, or related field
- 0 3 years of relevant experience in marketing, public relations, media, branding, social media, or event management
- English proficiency for daily business communication
- Arabic language proficiency highly preferred
- Proficient in Microsoft Excel, PowerPoint, and Word
- Strong communication, organizational, and coordination skills
Full Job Posting
Position Overview
- We are looking for a motivated and detail oriented Marketing Specialist to join our Regional Marketing Team in Dubai.
- The successful candidate will support regional branding, public relations, marketing campaigns, media relations, social media content, market research, dealer marketing programs, and daily coordination.
Key Responsibilities
- Support the planning and execution of regional branding, public relations, and marketing campaigns.
- Assist in coordinating press conferences, media interviews, exhibitions, dealer events, offline promotions, and other marketing activities.
- Support relationship management with government entities, industry organizations, media outlets, agencies, business partners, and other external stakeholders.
- Assist in managing social media and digital communications, including content review, publishing coordination, and performance analysis.
- Monitor media coverage and marketing effectiveness, and prepare post campaign reports, communication data, and market feedback summaries.
- Collect and analyze information on the Middle East automotive market, competitor activities, consumer needs, and industry trends.
- Support dealer marketing programs, promotional material management, marketing expenses, budgets, and related internal processes.
- Prepare presentations, reports, meeting materials, and other marketing documents.
- Support the Marketing Team with daily administrative tasks, cross departmental communication, and coordination with regional teams, dealers, and GAC headquarters.
Qualifications
- Bachelor’s degree or above, preferably in Marketing, Public Relations, Communications, Media, Business Administration, or a related field.
- Relevant experience in marketing, public relations, media, branding, social media, event management, or a related field is preferred.
- Fresh graduates and candidates with 0–3 years of relevant experience are welcome to apply.
- English proficiency sufficient for daily business communication, professional emails, document preparation, and basic business discussions.
- Arabic language proficiency is highly preferred.
- Proficient in Microsoft Excel, PowerPoint, and Word.
- Strong communication, organizational, and coordination skills.
- Detail oriented, responsible, and able to manage multiple tasks in a fast paced, cross functional working environment.
- Previous experience in the automotive industry is an advantage but not required.
What We Offer
- Monthly salary of AED 8,000–11,000
- Medical insurance
- 30 calendar days of paid annual leave
- Six month probation period
- Exposure to regional automotive marketing projects
- Opportunities to work across multiple Middle Eastern markets
- Career development within a Fortune Global 500 automotive group
Workplace
- GAC MOTOR INTERNATIONAL MIDDLE EAST FZE, JAFZA One, Tower A, Mina Jebel Ali, Jebel Ali Free Zone, Dubai, United Arab Emirates
How to Apply
- Interested candidates are invited to submit an English or bilingual CV to malibing.qing@gac international.com
- Please use the email subject: Application – GAC Marketing Specialist – Full Name
- Referrals are also welcome.
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