Program Director / General Manager (Education & Consultation Platform)
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Key skills for this role
Role Overview
The Program Director / General Manager owns the quality, performance, and direction of the membership and academy programme.
The role oversees curriculum development, scheduling, trainer and mentor management, member engagement, programme performance, and operational delivery.
The role works with the Founder to improve, expand, and scale the platform.
This is a hands-on leadership role requiring programme management, people leadership, commercial awareness, and operational discipline.
The role reports to the Founder.
Key Skills for This Role
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About the Organisation
The client is an independent, African-led education and consultation platform focused on careers and businesses in the UAE and wider Gulf.
The platform provides academies, courses, workshops, and mentoring covering entrepreneurship, sales, finance, investing, technology, e-commerce, digital marketing, and freelancing.
Role Overview
The Program Director / General Manager owns the quality, performance, and direction of the membership and academy programme.
The role oversees curriculum development, scheduling, trainer and mentor management, member engagement, programme performance, and operational delivery.
The role works with the Founder to improve, expand, and scale the platform.
This is a hands-on leadership role requiring programme management, people leadership, commercial awareness, and operational discipline.
The role reports to the Founder.
Programme and Curriculum
- Own the overall quality and direction of the academy and membership programme.
- Develop and continuously improve training curricula across all academies.
- Select classes, workshops, and mentoring sessions based on member needs and market demand.
- Prepare and manage the monthly training calendar.
- Review lesson plans and training materials for quality and relevance.
- Monitor attendance, feedback, and learning outcomes.
Trainer and Mentor Management
- Recruit, interview, and approve trainers and mentors.
- Coordinate Academy Lead Trainers.
- Establish standards for trainer quality and delivery.
- Monitor trainer performance and member feedback.
- Address performance or reliability issues and replace trainers when required.
- Build and maintain a network of industry experts and mentors.
Member Experience
- Monitor member engagement, attendance, and satisfaction.
- Improve the member journey and increase programme participation.
- Analyse feedback and implement improvements.
- Ensure members receive valuable and relevant training and mentorship.
Programme Operations
- Ensure smooth delivery of classes, workshops, and mentoring sessions.
- Coordinate trainers, mentors, and internal teams against the programme calendar.
- Establish efficient processes and SOPs for programme delivery.
- Work with the Content/LMS Coordinator to publish classes, recordings, and materials on time.
- Resolve operational issues quickly and effectively.
Growth and Commercial Development
- Identify new programme and academy opportunities.
- Analyse member needs and market trends to develop relevant offerings.
- Support initiatives that improve membership acquisition, engagement, and retention.
- Identify partnerships with industry experts, businesses, and other organisations.
- Monitor commercial performance and provide growth recommendations.
Leadership and Reporting
- Lead and coordinate the programme team and Academy Lead Trainers.
- Establish clear KPIs and performance expectations.
- Prepare regular reports for the Founder on programme performance, member engagement, and key challenges.
- Translate the Founder's vision into structured and executable programmes.
- Take ownership of problems and develop practical solutions.
Ideal Candidate
- The ideal candidate has 8 to 12+ years of relevant experience, ideally in education, training, academies, membership platforms, professional development, or consulting.
- The candidate has experience managing training programmes, academies, or learning platforms.
- The candidate has strong experience managing trainers, mentors, instructors, or subject matter experts.
- The candidate has experience developing curricula, programmes, and training calendars.
- The candidate has strong people-management, leadership, organisational, operational, commercial, reporting, analytical, and problem-solving capabilities.
- The candidate has experience working directly with founders or senior leadership and brings a hands-on, entrepreneurial approach.
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