PR & Communications Specialist
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Key skills for this role
About the Role
We are seeking a driven and articulate PR & Communications Specialist to build SureFlow's media presence. The role involves developing press strategies, writing press releases, maintaining media relationships, and coordinating with content and social media teams.
Key Skills for This Role
Responsibilities
- Build and implement SureFlow's press strategy across key markets, maintaining direct relationships with journalists, editors, and media contacts
- Develop a continuous pipeline of earned media opportunities, product announcements, market entry milestones, and company achievements
- Write, edit, and distribute press releases for all major company announcements
- Develop and maintain a library of press materials: company backgrounders, executive biographies, product fact sheets, and approved quote banks
- Maintain a press calendar aligned with the company's roadmap, coordinating with content and social media specialists
- Prioritize earned and collaborative press opportunities as the primary driver of media coverage
Requirements
- Minimum two years of experience in public relations, corporate communications, or journalism
- Exceptional written English
- Strong editorial judgment, able to identify the real story in a complex technical or commercial development
- Comfortable working at speed, across time zones, with a high degree of autonomy
- Must be able to join immediately and already based in Dubai
- Additional European languages are a meaningful advantage
Full Job Posting
Role Overview
- We are seeking a driven and articulate PR & Communications Specialist to build SureFlow's media presence.
- This person will be responsible for establishing SureFlow's press and media presence in each new market we enter.
Key Responsibilities
- Build and implement SureFlow's press strategy across key markets, maintaining direct relationships with journalists, editors, and media contacts across target geographies.
- Develop a continuous pipeline of earned media opportunities, product announcements, market entry milestones, and company achievements, and identify collaborative press opportunities to position SureFlow as a thought leader.
- Write, edit, and distribute press releases for all major company announcements: country launches, pilot deployments, product releases, and partnership agreements, adapting messaging from technical to accessible narratives depending on the audience.
- Develop and maintain a library of press materials: company backgrounders, executive biographies, product fact sheets, and approved quote banks for rapid response.
- Maintain a press calendar aligned with the company's roadmap, coordinating with the Studio Content Specialist and the Social Media Specialist to ensure coverage is amplified across all owned channels.
- Prioritize earned and collaborative press opportunities as the primary driver of media coverage; treat paid placements as a complement, not a substitute.
Requirements
- Minimum two years of experience in public relations, corporate communications, or journalism.
- Exceptional written English; additional European languages are a meaningful advantage.
- Strong editorial judgment, able to identify the real story in a complex technical or commercial development.
- Comfortable working at speed, across time zones, with a high degree of autonomy.
- Must be able to join immediately and already based in Dubai.
Work Location
- In person
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