PR & Communications Manager
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Key skills for this role
About the Role
OneAsset is seeking a PR & Communications Manager to own the company's public narrative across media, speaking opportunities, and external communications in the RWA and tokenized real estate space.
Key Skills for This Role
Responsibilities
- Draft and manage press releases, media pitches, founder angles, and external announcements
- Build and maintain a relevant media list across Web3, finance, fintech, real estate, and business outlets
- Pitch stories, thought leadership angles, and commentary opportunities to journalists and editors
- Manage inbound media requests and coordinate timely responses
- Track media outreach, follow ups, outcomes, and coverage
- Support CEO and leadership positioning through thought leadership topics, speaking pitches, interview prep, and quote development
- Identify and reach out to relevant event organizers, media partners, and conference teams
- Draft speaker applications, topic proposals, and event related messaging
- Help maintain consistency across external communications, PR angles, event messaging, and public facing brand narrative
- Work with the Head of Marketing to ensure the company is positioned clearly, credibly, and consistently
- Translate product, market, and regulatory developments into messaging that is understandable and strategically useful
- Maintain PR trackers, media lists, pitch logs, and event opportunity lists
Requirements
- 2–4+ years of experience in PR, communications, brand marketing, media relations, or content led comms
- Strong writing ability in English
- Experience pitching stories, media angles, founder profiles, or event opportunities
- Strong instinct for messaging, tone, and positioning
- Ability to manage multiple communication threads
- Good judgment on newsworthiness and brand safety
- Strong understanding of financial markets, startup narratives, and ideally Web3 / tokenization / fintech
- Organized, detail oriented, and strong in follow through
- High ownership, low ego, and comfortable with feedback
Full Job Posting
Role Overview
- We are looking for a PR & Communications Manager to own OneAsset's public narrative across media, speaking opportunities, founder profiling, and external communications across the RWA and tokenized real estate space.
- This is a high ownership role for someone who writes clearly, thinks strategically, and knows how to position a serious startup with credibility in public.
What You Will Own
- Draft and manage press releases, media pitches, founder angles, and external announcements
- Build and maintain a relevant media list across Web3, finance, fintech, real estate, and business outlets
- Pitch stories, thought leadership angles, and commentary opportunities to journalists and editors
- Manage inbound media requests and coordinate timely responses
- Track media outreach, follow ups, outcomes, and coverage
- Support CEO and leadership positioning through thought leadership topics, speaking pitches, interview prep, and quote development
- Identify and reach out to relevant event organizers, media partners, and conference teams
- Draft speaker applications, topic proposals, and event related messaging
- Help maintain consistency across external communications, PR angles, event messaging, and public facing brand narrative
- Work with the Head of Marketing to ensure the company is positioned clearly, credibly, and consistently
- Translate product, market, and regulatory developments into messaging that is understandable and strategically useful
- Maintain PR trackers, media lists, pitch logs, and event opportunity lists
What We Are Looking For
- 2–4+ years of experience in PR, communications, brand marketing, media relations, or content led comms
- Strong writing ability in English, with the ability to write clearly, sharply, and professionally
- Experience pitching stories, media angles, founder profiles, or event opportunities
- Strong instinct for messaging, tone, and how to position a company credibly in public
- Ability to manage multiple communication threads without losing clarity or detail
- Good judgment on what is newsworthy, what is brand safe, and what should be deprioritized
- Strong understanding of financial markets, startup narratives, and ideally Web3 / tokenization / fintech environments
- Ability to turn market developments into timely and relevant communications angles
- Strong understanding of branding and positioning, able to tell the difference between narrative building and noise
- Organized, detail oriented, and strong in follow through
- Able to work independently and maintain momentum across outreach and communications workflows
- High ownership, low ego, and comfortable with feedback
Nice to Have
- Experience in RWAs, real estate, tokenization, crypto, fintech, or regulated sectors
- Existing relationships with media or event organizers in relevant industries
- Experience working with founders, executives, or C level spokespeople
- Experience managing PR agencies or external communications vendors
- Familiarity with LinkedIn thought leadership, bylines, or op ed placement workflows
What Success Looks Like
- OneAsset's public narrative becomes more consistent, credible, and recognizable
- Media and event outreach becomes more proactive and structured
- Founder profiling improves and speaking opportunities become more targeted
- Press releases, pitches, and messaging assets are well written and strategically useful
- External communications support trust and market positioning, not just visibility
- The role reduces narrative burden on the Head of Marketing by taking ownership of PR execution and external messaging workflows
Important Note
- This is not a spray and pray PR role. We are looking for someone who can think beyond announcements and help shape how the company is understood in the market.
KPI Areas
- PR writing quality
- Media and event outreach activity
- Founder and speaker opportunity support
- Messaging consistency and brand alignment
- Operational discipline and follow through
- Quality of external opportunities sourced or progressed
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