Performance Marketing Senior Specialist
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Majid Al Futtaim is hiring a Senior Performance Marketing Specialist to implement marketing strategies, manage SEM and paid app campaigns, and optimize performance across channels.
Key Skills for This Role
Responsibilities
- Implement the Marketing & Communications strategy for assigned brands
- Brief, coordinate, and execute marketing initiatives through a well defined annual Marketing calendar
- Develop and manage strategies & performance optimization for campaigns across search engines and app stores
- Own and drive all aspects of SEM and Paid App marketing, identify new ways of growing presence on Google, App Stores and Affiliate Networks
- Prepare performance reports with analysis to update management
- Maintain marketing spend per brand to ensure accurate book keeping & optimal utilization
- Support in building clear understanding of brand values, customer profile and behaviors
- Create synergy between various channels of communication
- Collect, collate and analyze consumer insights to ascertain impact of marketing messages
- Cultivate professional relationships with cross functional teams
- Brief, coordinate and execute advertising and promotional plans to drive traffic and sales
- Ensure all integrated marketing efforts comply with brand standards and communication strategy
Requirements
- Bachelor’s degree in marketing management or equivalent
- 4+ years of experience in a Marketing role
- Experience managing performance based search engine marketing, app install campaigns and affiliate marketing
- Fashion Retail Background
Full Job Posting
Role Summary
- The Senior Performance Marketing Specialist is responsible for implementing the Marketing & Communications strategy, coordinating the marketing efforts across cross functional teams and supplier / agencies for the assigned brands. The role will support the Marketing Manager to expand footprint, diff
ROLE PROFILE
- Responsible for the briefing, coordination, and execution of marketing initiatives, through a well defined annual Marketing calendar, for the assigned brands in line with overall brand Marketing & Communications strategy.
- Develop and manage strategies & performance optimization for campaigns across search engines and app stores in collaboration with media agencies.
- Own and drive all aspects of our SEM and Paid App marketing, and continuously work on identifying new ways of growing our presence on Google, App Stores and Affiliate Networks
- Prepare performance reports with analysis to update management.
- Maintain marketing spend per brand to ensure accurate book keeping & optimal utilization in line with overall Marketing budget.
- Support in building clear understanding of brand values, customer profile and behaviors to ensure relevant marketing communication and messaging
- Create synergy between the various channels of communication, reaching the brand message to the customer through the most effective and efficient medium.
- Collect, collate and analyze consumer insights to ascertain the precise impact of marketing messages and promotions across touchpoints and the impact on sales.
- Cultivate professional and cordial relationships with cross functional teams to streamline diverse efforts to achieve a common purpose.
- Brief, coordinate and execute advertising and promotional plans to drive traffic and sales (Offline and online).
- Ensure all integrated marketing efforts are in compliance with brand standards and Majid Al Futtaim communication strategy.
Requirements
- Bachelor’s degree in marketing management or equivalent
- 4+ years of experience in a Marketing role along with experience managing performance based search engine marketing, app install campaigns and affiliate marketing.
- Fashion Retail Background.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Majid Al Futtaim
Last Mile Team Leader
Dubai, UAE
Majid Al Futtaim is seeking a Last Mile Team Leader to oversee e-commerce fulfillment operations including picking and marshalling. The role requires managing day-to-day operations, coordinating with store teams, and ens
Stock Associate
Dubai, UAE
Majid Al Futtaim seeks a Stock Associate to support store operations by maintaining stock levels, receiving deliveries, and ensuring stockroom organization. Requires 1-2 years industry experience and knowledge of RFID sy
Associate Manager - Campaign | Emirati Talent
Dubai, UAE
Majid Al Futtaim seeks an Associate Manager to drive marketing campaign execution across digital and offline channels. The role involves coordinating cross-functional teams, managing timelines, and ensuring quality assur
Associate Manager - Account Management | Emirati Talent
Dubai, UAE
Majid Al Futtaim seeks an Associate Manager to drive marketing campaign execution across digital and offline channels. The role involves coordinating cross-functional teams, managing timelines, and ensuring quality assur
Emiratisation Talent Sourcing Senior Manager | Emirati Talent
Dubai, UAE
Majid Al Futtaim seeks a Senior Manager to lead Emiratisation talent sourcing strategies, attracting and hiring UAE National talent. The role requires 10+ years of sourcing experience, deep knowledge of UAE talent market
Manager - Customer Experience
Dubai, UAE
Majid Al Futtaim is seeking a Manager for Customer Experience to lead CX analytical requirements and execute customer research and market-led improvements. The role involves analyzing customer feedback, preparing visuali
Senior Digital Marketing Specialist | Emirati Talent
Dubai, UAE
Majid Al Futtaim is seeking a Senior Digital Marketing Specialist to execute and optimize integrated digital marketing campaigns across Google Ads, Meta, TikTok, and Snapchat. The role requires 3-4 years of performance m
Customer Experience Manager
Dubai, UAE
Majid Al Futtaim Retail seeks a Customer Experience Manager to drive CX analytical requirements and execute customer research and market-led improvements. The role involves analyzing feedback sources, preparing reports,
Last Mile Team Leader
Dubai, UAE
Stock Associate
Dubai, UAE
Associate Manager - Campaign | Emirati Talent
Dubai, UAE
Associate Manager - Account Management | Emirati Talent
Dubai, UAE
Emiratisation Talent Sourcing Senior Manager | Emirati Talent
Dubai, UAE
Manager - Customer Experience
Dubai, UAE
Senior Digital Marketing Specialist | Emirati Talent
Dubai, UAE
Customer Experience Manager
Dubai, UAE