Paid Ads Manager - 19882
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Key skills for this role
About the Role
A performance marketing agency seeks a Senior Paid Ads Specialist to manage and scale high-budget Google and Meta campaigns for home services. The role requires deep experience in direct response advertising and home services industry background.
Key Skills for This Role
Responsibilities
- End to End Campaign Management: Build, launch, manage, and scale high budget campaigns across Google Search and Meta (Facebook/Instagram) Ads
- Niche Lead Generation: Deploy aggressive, high converting lead generation strategies tailored to high ticket home services
- Funnel Optimization: Work alongside creative team to optimize ad copy, creatives, and custom performance landing pages to drop CPAs and increase lead quality
- Ad Tech & Algorithm Mastery: Stay lock step with algorithm shifts, tracking updates, and advanced platform mechanics
Requirements
- Senior Level Media Buying Expertise: Extensive, proven experience managing and scaling profitable Google and Meta ad accounts
- Home Services Industry Background: Deep experience running ads for home services/contractors
- Autonomous Execution: Ability to step into an active account on Day 1, identify leaks, and execute improvements without extensive training
- The Right Attitude: Ambitious, optimistic, and highly analytical
- Communication: 100% fluent in written and spoken English
Full Job Posting
About The Role
- We are seeking a Senior Paid Ads Specialist who lives and breathes high performance direct response advertising. You will be a tactical, hands on executor focused 100% on active campaign management, optimization, and scaling.
Key Responsibilities
- End to End Campaign Management: Build, launch, manage, and scale high budget campaigns across Google Search and Meta (Facebook/Instagram) Ads.
- Niche Lead Generation: Deploy aggressive, high converting lead generation strategies tailored specifically to high ticket home services (with a heavy focus on the roofing sector).
- Funnel Optimization: Work alongside our creative team to optimize ad copy, creatives, and custom performance landing pages to systematically drop CPAs and increase lead quality.
- Ad Tech & Algorithm Mastery: Stay lock step with algorithm shifts, tracking updates, and advanced platform mechanics to keep our client accounts ahead of market fluctuations.
What We’re Looking For
- Senior Level Media Buying Expertise: Extensive, proven experience managing and scaling profitable Google and Meta ad accounts.
- Home Services Industry Background: Deep experience running ads for home services/contractors. You understand the psychology of a homeowner buying a high ticket service like a roof replacement or HVAC install.
- Autonomous Execution: You can step into an active account on Day 1, identify leaks, and execute improvements without needing extensive training or oversight.
- The Right Attitude: Ambitious, optimistic, and highly analytical. You see platform changes and attribution hurdles as puzzles to solve, not roadblocks.
- Communication: 100% fluent in written and spoken English.
Why Join our client?
- Zero Client Management: Focus entirely on your craft. Let the AMs handle the calls while you win in the ad manager.
- Massive Scale: Work with substantial budgets backed by a team utilizing data from over $3M/month in localized ad spend.
- 100% Remote: Work from anywhere in the world with a fast, agile team.
- No Bureaucracy Hiring: We are growing fast and hiring urgently. Our process is a single, focused interview directly with Jason.
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