Marketing Specialist
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Key skills for this role
About the Role
TP is seeking a Marketing Specialist in Doha to support the development and execution of marketing strategies and campaigns. The role involves content creation, digital marketing management, event coordination, and market analysis.
Key Skills for This Role
Responsibilities
- Support the development and implementation of marketing strategies aligned with organizational objectives
- Assist in planning and executing integrated marketing campaigns across multiple channels
- Monitor campaign performance and provide recommendations for optimization
- Develop engaging marketing content including social media posts, email campaigns, and promotional materials
- Ensure all content aligns with brand guidelines and messaging
- Manage and update the company's digital platforms, including website and social media channels
- Support online advertising initiatives
- Track digital performance metrics and prepare reports
- Assist in planning and organizing marketing events, exhibitions, and campaigns
- Conduct market research to identify industry trends, customer preferences, and competitor activities
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field
- 2–4 years of experience in marketing or a similar role
- Graphic design skills
- Strong written and verbal communication skills
- Familiarity with digital marketing tools and platforms
- Basic knowledge of content management systems and social media tools
- Strong organizational and multitasking skills
Full Job Posting
Job Purpose
- The Marketing Specialist is responsible for supporting the development and execution of marketing strategies and campaigns that enhance brand visibility, generate leads, and support business growth.
- The role involves content creation, digital marketing management, event coordination, and market analysis to ensure effective positioning in the market.
Key Responsibilities
- Support the development and implementation of marketing strategies aligned with organizational objectives.
- Assist in planning and executing integrated marketing campaigns across multiple channels.
- Monitor campaign performance and provide recommendations for optimization.
- Develop engaging marketing content including social media posts, email marketing campaigns, and promotional materials.
- Ensure all content aligns with brand guidelines and messaging.
- Coordinate with internal stakeholders for content approvals.
- Manage and update the company's digital platforms, including website and social media channels.
- Support online advertising initiatives.
- Track digital performance metrics and prepare reports.
- Ensure consistency in online brand presence.
- Assist in planning and organizing marketing events, exhibitions, and campaigns.
- Coordinate logistics, vendors, and promotional materials for events.
Qualifications & Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 2–4 years of experience in marketing or a similar role.
- Graphic design skills.
- Strong written and verbal communication skills.
- Familiarity with digital marketing tools and platforms.
- Basic knowledge of content management systems and social media tools.
- Strong organizational and multitasking skills.
Key Competencies
- Creativity and attention to detail.
- Analytical thinking.
- Time management and ability to meet deadlines.
- Team collaboration.
- Adaptability in a fast paced environment.
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