Marketing Specialist
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Key skills for this role
About the Role
A confidential organization in Doha is seeking a Marketing Specialist with 5+ years of experience to develop and execute marketing initiatives, manage social media, create content in Arabic and English, and analyze campaign performance.
Key Skills for This Role
Responsibilities
- Develop and implement marketing strategies and campaigns
- Manage and maintain the organization's social media platforms
- Create and edit marketing, promotional, and communication content in both Arabic and English
- Coordinate with designers, agencies, and external marketing service providers
- Develop and maintain annual and monthly content calendars
- Monitor, analyze, and report on digital marketing campaign performance
- Support brand building and ensure consistency across all communication channels
- Cover events and activities and showcase achievements through various media channels
- Track marketing KPIs and identify opportunities for improvement and growth
Requirements
- Bachelor's degree in Marketing, Media, Public Relations, Business Administration, or a related field
- Minimum of 5 years of experience in marketing or digital marketing
- Social media management skills
- Content creation and copywriting skills
- Digital advertising campaign management skills
- Marketing analytics and performance measurement skills
- Proficiency in digital marketing and design tools
- Strong communication and coordination skills
- Fluency in Arabic and English (spoken and written)
Full Job Posting
Job Overview
- We are seeking a highly motivated and creative Marketing Specialist to support the development and execution of marketing initiatives, strengthen brand presence, and enhance engagement with target audiences across digital and traditional channels.
- The successful candidate will play a key role in managing marketing campaigns, developing compelling content, overseeing social media platforms, and analyzing performance metrics to drive continuous improvement.
Key Responsibilities
- Develop and implement marketing strategies and campaigns.
- Manage and maintain the organization's social media platforms.
- Create and edit marketing, promotional, and communication content in both Arabic and English.
- Coordinate with designers, agencies, and external marketing service providers.
- Develop and maintain annual and monthly content calendars.
- Monitor, analyze, and report on digital marketing campaign performance.
- Support brand building and ensure consistency across all communication channels.
- Cover events and activities and showcase achievements through various media channels.
- Track marketing KPIs and identify opportunities for improvement and growth.
Qualifications
- Bachelor's degree in Marketing, Media, Public Relations, Business Administration, or a related field.
- Minimum of 5 years of experience in marketing or digital marketing.
Required Skills
- Social media management.
- Content creation and copywriting.
- Digital advertising campaign management.
- Marketing analytics and performance measurement.
- Proficiency in digital marketing and design tools.
- Strong communication and coordination skills.
- Fluency in Arabic and English (spoken and written).
Preferred Qualifications
- Experience working in non profit, social impact, or community focused organizations.
- Experience managing awareness campaigns, seasonal campaigns, and community engagement initiatives.
- Familiarity with digital analytics tools and reporting on ROI and KPI performance.
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