Marketing Sales Executive – F&B (QSR Experience Required)
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Key skills for this role
About the Role
Develop and execute innovative marketing strategies to drive sales growth and brand awareness specifically within the Quick Service Restaurant (QSR) landscape. Identify and capi.
Key Skills for This Role
Responsibilities
- Develop and execute innovative marketing strategies to drive sales growth and brand awareness within the QSR landscape
- Identify and capitalize on new business opportunities and partnerships to expand market reach and revenue streams for F&B outlets
- Manage and optimize marketing campaigns across digital, social media, and in store promotions to achieve targeted ROI
- Analyze market trends, competitor activities, and customer data to inform strategic decision making and product development
- Build and maintain strong relationships with key stakeholders including franchisees, suppliers, and corporate partners
- Oversee creation of compelling marketing collateral, menu designs, and promotional materials for QSR target audience
- Plan and execute successful product launches and promotional events with operational teams
- Monitor and report on campaign performance, sales metrics, and market share, providing actionable insights
- Collaborate with culinary and operations teams to align marketing initiatives with product quality and service standards
- Drive customer loyalty and engagement through effective CRM strategies and targeted outreach programs
Requirements
- Experience in Quick Service Restaurant (QSR) marketing and sales
- Proven ability to develop and execute marketing strategies
- Strong analytical skills for market trends and campaign performance
- Excellent stakeholder management and relationship building skills
Full Job Posting
Key Responsibilities
- Develop and execute innovative marketing strategies to drive sales growth and brand awareness within the QSR landscape
- Identify and capitalize on new business opportunities and partnerships to expand market reach and revenue streams for F&B outlets
- Manage and optimize marketing campaigns across digital, social media, and in store promotions to achieve targeted ROI
- Analyze market trends, competitor activities, and customer data to inform strategic decision making and product development
- Build and maintain strong relationships with key stakeholders including franchisees, suppliers, and corporate partners
- Oversee creation of compelling marketing collateral, menu designs, and promotional materials for QSR target audience
- Plan and execute successful product launches and promotional events with operational teams
- Monitor and report on campaign performance, sales metrics, and market share, providing actionable insights
- Collaborate with culinary and operations teams to align marketing initiatives with product quality and service standards
- Drive customer loyalty and engagement through effective CRM strategies and targeted outreach programs
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