Marketing Manager - Real Estate
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Key skills for this role
Role Overview
Hills and Bay Real Estate is seeking a hands-on Marketing Manager to take full ownership of its brand, digital strategy, marketing team, and long-term marketing function.
The role covers brand building, CRM management, creative team leadership, organic growth, paid marketing, and performance marketing.
Key Skills for This Role
Full Job Posting
Role Overview
Hills and Bay Real Estate is seeking a hands-on Marketing Manager to take full ownership of its brand, digital strategy, marketing team, and long-term marketing function.
The role covers brand building, CRM management, creative team leadership, organic growth, paid marketing, and performance marketing.
Marketing Ownership
- Own the overall marketing and brand strategy.
- Lead a small team including a Content Creator, Photographer/Videographer, and other resources.
- Own the marketing function and develop it over the long term.
Digital and Campaign Responsibilities
- Develop growth and organic content strategies for Instagram, Facebook, TikTok, YouTube, and LinkedIn.
- Own website, SEO, and Google marketing strategy.
- Manage Meta and Google advertising campaigns focused on lead quality and return on investment.
- Plan and execute launch campaigns, open houses, and events.
CRM and Content Responsibilities
- Manage CRM and lead distribution, follow-up, reporting, and data accuracy.
- Create content for property projects, market updates, investment insights, and company branding.
Required Experience
- At least three years of hands-on Dubai real estate marketing experience, preferably in-house rather than agency-side only.
- Strong knowledge of Dubai’s major developers, projects, and communities.
- Proven experience personally managing a CRM or lead system.
- Experience leading or managing content and creative team members.
Required Skills and Languages
- Practical experience with Google Ads, Meta Ads, and SEO.
- Ability to own both brand and organic growth and paid or performance marketing.
- Strong English communication skills.
- Hindi or Urdu speaking ability is mandatory.
Location and Employment
- The position is based in Dubai, United Arab Emirates, and is on-site.
- The role is full time.
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