Marketing Manager
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Key skills for this role
About the Role
SMS Realty is hiring a Marketing Manager to plan and execute marketing strategies for brand awareness, lead generation, and business growth. The role includes digital marketing, WhatsApp campaigns, influencer partnerships, and events.
Key Skills for This Role
Responsibilities
- Develop and implement comprehensive marketing strategies aligned with business objectives
- Lead, mentor, and coordinate the marketing team across campaigns and projects
- Set KPIs, track performance, and optimize marketing initiatives for better ROI
- Plan and manage digital campaigns across social media, search, email, and paid advertising platforms
- Design and execute WhatsApp marketing campaigns for customer engagement, promotions, and lead nurturing
- Identify, onboard, and manage relationships with influencers, creators, and brand ambassadors
- Build and maintain strategic partnerships with developers, agencies, and B2B clients
- Plan and execute roadshows, workshops, webinars, and offline events to promote the brand and generate leads
- Develop and manage lead generation campaigns across digital and offline channels
- Oversee content creation for social media, websites, email campaigns, and marketing materials
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 3+ years of experience in marketing management or a similar role
Full Job Posting
Job Role
- The Marketing Manager is responsible for planning, executing, and optimizing marketing strategies that drive brand awareness, lead generation, partnerships, and business growth across digital and offline channels.
Key Responsibilities
- Develop and implement comprehensive marketing strategies aligned with business objectives.
- Lead, mentor, and coordinate the marketing team across campaigns and projects.
- Set KPIs, track performance, and optimize marketing initiatives for better ROI.
- Collaborate with sales, product, and leadership teams to ensure marketing efforts support business growth.
- Plan and manage digital campaigns across social media, search, email, and paid advertising platforms.
- Monitor analytics and campaign performance to improve engagement, traffic, and conversions.
- Manage marketing automation tools and CRM integrations to streamline campaigns.
- Design and execute WhatsApp marketing campaigns for customer engagement, promotions, and lead nurturing.
- Segment audiences and personalize messaging to improve open and response rates.
- Ensure compliance with messaging regulations and best practices.
- Identify, onboard, and manage relationships with influencers, creators, and brand ambassadors.
- Negotiate collaboration agreements and campaign deliverables.
Qualifications & Skills
- Bachelor’s degree in marketing, Business, Communications, or a related field.
- 3+ years of experience in marketing management or a similar role.
Pay
- AED 3,000.00 AED 7,000.00 per month
Work Location
- In person
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