Marketing Growth Lead
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Key skills for this role
About the Role
Manage HubSpot CRM, conduct market research, optimize sales cycles, generate demand through digital campaigns, and provide sales enablement with strong analytical and communicat.
Key Skills for This Role
Full Job Posting
• HubSpot CRM Mastery & Operations
Take absolute ownership of the HubSpot Marketing Hub.
Build automated lead-nurturing workflows, establish rigorous lead-scoring models, and maintain pristine data hygiene across the marketing-to-sales handoff.
• Market Research & Trend Analysis
Continuously monitor KSA tech market trends, competitor positioning, and regulatory shifts (e.g., Vision 2030 initiatives, ZATCA mandates).
Translate these insights into highly targeted, trigger-based GTM campaigns.
• Conversion & Sales Cycle Monitoring
Track lead velocity from the top of the funnel to closed-won.
Monitor MQL-to-SQL conversion rates, identify bottlenecks in the sales cycle, and continuously optimize campaigns to lower Customer Acquisition Cost (CAC).
• Demand Generation & Reporting
Design and launch high-converting B2B digital campaigns (LinkedIn, Meta, Email).
Generate comprehensive, data-backed performance reports for the Business Development Director, proving the exact pipeline ROI of every marketing Riyal spent.
• Sales Enablement Coordination
- Equip the sales team with up-to-date market intelligence, battle cards, ROI calculators, and localized case studies to accelerate their closing cycles.
- What You ll Need to Succeed:
- Experience:
- 4+ years of proven experience in B2B Tech, SaaS Marketing, or Demand Generation, specifically targeting Corporate and Enterprise sectors.
- Technical Acumen:
- You must be an absolute expert in HubSpot CRM. (HubSpot certifications are a massive advantage).
- Deep experience with LinkedIn Campaign Manager and marketing automation tools.
- Execution:
- You are an analytical growth hacker.
- You care more about pipeline velocity, conversion math, and revenue generation than vanity metrics.
- Communication:
- Flawless Arabic and English copywriting and analytical presentation skills.
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