Marketing Executive (Mid-Level)
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Key skills for this role
About the Role
ENTERMARKETS seeks an experienced Marketing Executive with a strong background in UAE real estate. The role involves developing marketing strategies, managing campaigns, and overseeing content creation.
Key Skills for This Role
Responsibilities
- Develop and implement comprehensive marketing strategies aligned with business objectives
- Create innovative marketing plans for off plan, secondary market, leasing, and corporate branding campaigns
- Analyze market trends, competitor activities, and consumer behavior to identify opportunities
- Design and execute integrated marketing campaigns across digital, social media, email, print, events, and outdoor advertising
- Work with sales team to develop lead generation campaigns and marketing materials
- Manage brand identity and ensure consistency across all channels
- Oversee content creation including brochures, presentations, newsletters, property listings, videos, and social media
- Coordinate with designers, photographers, videographers, and external agencies
- Monitor campaign performance using analytics tools and prepare reports
- Manage marketing budgets effectively
- Organize and promote property launches, exhibitions, investor events, and networking functions
- Stay updated on real estate marketing trends, digital marketing technologies, AI tools, and customer engagement strategies
Requirements
- Strong background in UAE real estate industry
- Experience in developing and executing marketing strategies
- Experience with off plan, secondary market, and branding campaigns
- Ability to analyze market trends and competitor activities
- Experience managing marketing budgets
Full Job Posting
Job Description
- We are seeking an experienced and creative Marketing executive with a strong background in the UAE real estate industry.
- The ideal candidate will be responsible for developing and executing innovative marketing strategies that strengthen brand awareness, generate qualified leads, and position the company ahead of market trends.
Key Responsibilities
- Develop and implement comprehensive marketing strategies aligned with the company's business objectives.
- Create innovative marketing plans for off plan, secondary market, leasing, and corporate branding campaigns.
- Analyze current market trends, competitor activities, and consumer behavior to identify new marketing opportunities.
- Continuously evaluate and improve existing marketing campaigns to maximize performance and ROI.
- Design and execute integrated marketing campaigns across digital, social media, email, print, events, and outdoor advertising.
- Work closely with the sales team to develop lead generation campaigns and marketing materials that support business growth.
- Manage the company's brand identity, ensuring consistency across all marketing channels.
- Oversee content creation, including brochures, presentations, newsletters, property listings, videos, and social media content.
- Coordinate with graphic designers, photographers, videographers, and external marketing agencies to produce high quality marketing assets.
- Monitor campaign performance using analytics tools and prepare regular reports with recommendations for improvement.
- Manage marketing budgets effectively and ensure campaigns are delivered within budget.
- Organize and promote property launches, exhibitions, investor events, and networking functions.
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