Marketing Executive
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Key skills for this role
About the Role
Classic Fine Foods UAE is looking for a Marketing and Communications Executive to assist brand and marketing strategies, drive consumer engagement, and deliver business growth.
Key Skills for This Role
Responsibilities
- Develop and execute brand communication strategies to strengthen positioning and consumer connection
- Own the content calendar, manage brand storytelling across platforms (Instagram, TikTok, LinkedIn, etc.), and drive audience growth and engagement
- Lead paid and organic digital campaigns, influencer partnerships, and content collaborations
- Oversee creation of compelling digital, video, and visual assets aligned with brand identity
- Manage media outreach, press releases, and brand events to maximize exposure
- Ensure consistent messaging across stakeholders, campaigns, and channels
- Track performance of marketing and communication activities, report on KPIs, and recommend improvements
Requirements
- Bachelor’s/Master’s degree in Marketing, Communications, or related field
- 5–8 years of marketing/communications experience, preferably in FMCG or premium consumer brands
- Strong expertise in social media management and digital campaign execution
- Experience in PR, influencer partnerships, and content creation
- Excellent written and verbal communication skills
- Fluency in English, verbal and written
Full Job Posting
About the Job
- The Marketing and Communications Executive will assist brand and marketing strategies to strengthen market presence, drive consumer engagement, and deliver sustainable business growth. This role requires a balance of strategic thinking, creativity, and execution excellence within the premium FMCG se
Key Responsibilities
- Develop and execute brand communication strategies to strengthen positioning and consumer connection.
- Own the content calendar, manage brand storytelling across platforms (Instagram, TikTok, LinkedIn, etc.), and drive audience growth and engagement.
- Lead paid and organic digital campaigns, influencer partnerships, and content collaborations.
- Oversee creation of compelling digital, video, and visual assets aligned with brand identity.
- Manage media outreach, press releases, and brand events to maximize exposure.
- Ensure consistent messaging across stakeholders, campaigns, and channels.
- Track performance of marketing and communication activities, report on KPIs, and recommend improvements.
Qualifications & Skills
- Bachelor’s/Master’s degree in Marketing, Communications, or related field.
- 5–8 years of marketing/communications experience, preferably in FMCG, or premium consumer brands.
- Strong expertise in social media management and digital campaign execution.
- Experience in PR, influencer partnerships, and content creation.
- Excellent written and verbal communication skills.
- Creative mindset with strong storytelling ability.
- Analytical approach to measure effectiveness and optimize strategy.
- Proven leadership and project management skills.
- Problem solving skills, friendly and positive attitude, time management.
- Fluency in English, verbal and written.
- Strong organizational skills that reflect the ability to perform and prioritize.
- Ability to deal with confidential issues discreetly and sensitively with excellent attention to detail.
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