Marketing Data Analyst

About the Role

Key Responsibilities

• Perform merge and purge processes and maintain clean, validated datasets.
• Build and run SQL queries to extract, clean, and structure large datasets.
• Develop list selections and audience segmentation for campaign targeting.
• Conduct data validation and deduplication for outbound campaigns.
• Build dashboards and reports tracking data quality and campaign KPIs.
• Identify data trends and flag issues before they become client issues.
• Prepare weekly performance and data-quality reporting for management.
• Document processes and methodologies clearly for the team.
• Automate recurring reporting and analytical processes where possible.

Required Qualifications

• Bachelor's degree in data science, statistics, computer science, or a related field.
• Two to four years of experience in data analysis, marketing analytics, or database management.
• Strong proficiency in SQL.
• Advanced Excel skills, including formulas, pivot tables, and data analysis.
• Experience with list selection, merge and purge, and data validation processes.
• Strong attention to detail and analytical thinking.
• Fluent written and spoken English.

Preferred Skills

• Russian, Ukrainian, French, Spanish, German, Italian, or Portuguese language skills are advantageous.
• Experience with Power BI, Tableau, or similar visualization tools.
• Familiarity with Python for data analysis.
• Knowledge of direct mail marketing or CRM and database marketing.
• Familiarity with AI tools for analytics and process automation.

Compensation and Benefits

• Monthly pay is AED 10,000 to AED 15,000.
• The source lists visa, health insurance, and an annual ticket among the benefits.

Work Location

• Work is performed in person.