paycor
Marketing Coordinator
mSupply
Remote, USA
Full-time
Entry · 2+ years experience
Remote
Discovered Yesterday
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Free
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Key Skills for This Role
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- Execute marketing campaigns and initiatives as directed by the Director of Industry Marketing, ensuring timely delivery and adherence to brand standards
- Coordinate and support local and regional events including counter days, customer appreciation events, trade shows, training sessions, and vendor-sponsored activities
- Create, schedule, and publish social media content across platforms including Facebook, Instagram, LinkedIn, and others as assigned, maintaining consistent brand voice and engagement
- Develop and deploy email marketing campaigns using platforms such as Mailchimp, including list management, segmentation, A/B testing, and performance reporting
- Coordinate with the creative studio to develop print and digital marketing materials including flyers, sell sheets, promotional signage, digital ads, and sales collateral
- Monitor and report on social media analytics using Meta Business Suite, LinkedIn Analytics, and other platform tools to track engagement, reach, and campaign performance
- Maintain and update CRM records to support marketing campaigns, lead tracking, and customer communications
- Build and maintain relationships with vendor partners and manufacturer representatives within assigned vertical to coordinate co-branded marketing efforts and co-op funded programs
- Develop industry-specific product knowledge to effectively communicate features, benefits, and applications in marketing materials
- Support the development of promotional campaigns, seasonal programs, and product launches in coordination with category management and purchasing teams
- Assist with content creation including blog posts, case studies, customer testimonials, and product spotlight features
- Coordinate marketing requests from branch locations and regional sales teams, serving as a liaison between the field and centralized marketing
- Track and manage marketing project timelines using project management tools such as Monday.com or Wrike
- Maintain organized digital asset libraries, ensuring marketing materials are current, accessible, and properly archived
- Compile campaign performance reports and provide regular updates on key metrics to the Director of Industry Marketing
- Support trade show logistics including booth coordination, promotional materials, lead capture setup, and post-event follow-up
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