Marketing Coordinator

Role & Responsibilities

• Support Club Strategy and Key Profitable Business Drivers across Membership, Golf, Food & Beverage, Recreation, Events, Weddings, and Club Communications.
• Drive revenue with effective marketing initiatives.
• Create, maintain, and manage all Club social media platforms.
• Interact with and respond to users who comment/share/etc. in a timely and professional manner.
• Ensure all content is aligned with Club standards and image.
• Proof all content before publication for spelling, grammar, accuracy, and positive Club representation.
• Maintain an active and robust schedule of social media content representing all areas of both Clubs.
• Coordinate with Club leaders to gather relevant content for each department.
• Create and maintain a high level of engagement across all social media platforms.
• Work with department heads to align content with current Club promotions, events, and specials across both BHI Club and Shoals Club.
• Assist the Marketing Director in the creation and execution of creative and engaging marketing campaigns for both Clubs.
• Ensure all social media profiles are properly linked to Club websites.
• Report on social media analytics and engagement to maximize platform performance.
• Create and distribute weekly marketing email campaigns to the membership for both Clubs.
• Create promotional graphics and marketing materials for email communications, social media, websites, and Club apps while maintaining brand standards.
• Collaborate with department heads to develop and promote Club events, specials, and initiatives.
• Maintain Club websites and mobile apps with accurate information, updated photography, and timely promotions.
• Assist with Club signage while maintaining branding standards.
• Capture content at key Club events for promotional materials.
• Support marketing initiatives and branding efforts for both BHI Club and Shoals Club.
• Be detail-oriented and able to prioritize in a fast-paced environment.
• Solve problems, work as a team, lead initiatives, and inspire happiness.