Marketing & Communications Manager

Role Overview

Key Responsibilities

• Develop and execute regional marketing strategies aligned with business and sales objectives.
• Plan customer events, executive roundtables, webinars, partner events, and industry conferences.
• Drive integrated digital campaigns across LinkedIn, email, paid media, webinars, and partner channels.
• Support strategic opportunities through Deal-Based and Account-Based Marketing initiatives.
• Create and localize social media campaigns, newsletters, customer success stories, and executive communications.
• Manage agencies, vendors, and stakeholders for campaign and event delivery.
• Track campaign performance, lead generation, pipeline impact, and ROI.
• Support executive profiling, thought leadership, and regional brand visibility.

Skills and Experience Required

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3-5+ years of experience in B2B marketing, communications, field marketing, or regional campaign management.
• Proven experience delivering events, digital campaigns, and demand-generation activities.
• Ability to translate business priorities into marketing programmes with sales teams.
• Strong stakeholder management, project management, and communication skills.
• Ability to manage priorities, budgets, agencies, and deadlines in a matrix organisation.
• Strong content judgement and ability to adapt messaging for different audiences and channels.

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