General Manager – Real Estate
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Key skills for this role
Role Overview
Reef Holding is seeking a highly experienced General Manager – Real Estate to lead global real estate strategy and support international retail expansion.
The role covers Saudi Arabia, the GCC, Europe, the United States, and other international markets.
The position leads location strategy, site acquisition, leasing, portfolio optimization, commercial evaluation, and development of a scalable real estate function.
Key Skills for This Role
Full Job Posting
Role Overview
Reef Holding is seeking a highly experienced General Manager – Real Estate to lead global real estate strategy and support international retail expansion.
The role covers Saudi Arabia, the GCC, Europe, the United States, and other international markets.
The position leads location strategy, site acquisition, leasing, portfolio optimization, commercial evaluation, and development of a scalable real estate function.
Global Strategy and Expansion
- Develop and execute the Group’s global real estate and retail expansion strategy.
- Map markets and identify priority countries, cities, districts, shopping malls, high streets, and commercial locations.
- Build short-term and long-term expansion pipelines aligned with business strategy.
- Evaluate locations using demographics, footfall, competition, occupancy costs, commercial potential, and expected returns.
- Provide executive leadership with recommendations on market entry, geographic expansion, and real estate investment priorities.
- Develop scalable real estate frameworks for multiple international markets.
Site Acquisition and Leasing
- Lead the identification, evaluation, negotiation, and acquisition of retail locations across multiple countries.
- Negotiate with landlords, developers, mall operators, property owners, brokers, and strategic real estate partners.
- Lead lease negotiations, renewals, relocations, expansions, closures, and terminations.
- Secure locations according to agreed expansion timelines and commercial requirements.
- Partner with local teams and advisors to address market-specific leasing practices and regulations.
Portfolio Management
- Manage and continuously review the international real estate portfolio.
- Analyze store performance, occupancy costs, rental ratios, lease structures, portfolio productivity, and market performance.
- Recommend relocation, renegotiation, resizing, expansion, or closure for underperforming locations.
- Track lease commitments, critical dates, commercial terms, and portfolio risks.
- Standardize portfolio management practices while accommodating local market requirements.
Financial and Commercial Management
- Develop real estate budgets, forecasts, investment requirements, and expansion scenarios.
- Evaluate business cases and financial feasibility for new markets and locations.
- Analyze rental costs, CAPEX, expected sales, profitability, payback periods, and return on investment.
- Lead negotiations for rental rates, incentives, rent-free periods, fit-out contributions, turnover rent structures, and other commercial terms.
Requirements
- Strong experience in international retail real estate, expansion, leasing, site acquisition, portfolio management, landlord negotiations, and commercial evaluation.
- The role requires leadership in a fast-paced, high-growth, multi-market environment.
- The candidate must be able to manage complex international expansion pipelines and work with executive and cross-functional teams across countries.
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