Fitness Manager
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Key skills for this role
About the Role
Crunch Fitness is hiring a Personal Training Manager to oversee personal training services, drive new client acquisition, and manage a team of trainers. This salaried role requires 45 hours per week and a background in personal training and sales.
Key Skills for This Role
Responsibilities
- Manage and coach the front end selling process of the CrunchOne Kickoff
- Manage and coach the delivery of personal training services
- Own the client journey that a customer takes by engaging with paid programming
- Sell directly 50% of the time/day
- Coach, role play, and guide personal trainer direct reports on how to sell
- Manage schedules and direct resources as informed by KPIs
- Ensure proper execution and communication of the Client Journey, with emphasis on first 90 days
- Ensure all Personal Trainers deliver high quality programs backed by scientific rationale
- Ensure accurate administration of Personal Training Services including dotFit program and supplements
- Hire, train, and manage the performance of a team of qualified Personal Trainers
- Conduct meetings with direct reports to review performance and offer direction
- Maintain reports and data for clarity into performance of the business
Requirements
- Knowledge of Personal Training techniques and program design
- Sales, communication, and rapport building skills
- Experience in coaching/motivating groups
- Strong leadership, interpersonal & communication skills
- High School Diploma or GED required
- Current CPR certification
- One or more personal training certifications (ACSM, ACE, Cooper Institute, IFPA, NASM, NESTA, NFPT, NSCA)
- 1 2 Years as a Personal Trainer preferred
- Prior management experience in retail/hospitality industry leading 3 10 employees preferred
- Consultative sales experience preferred
Full Job Posting
Overview
- The primary objective of the Personal Training Manager is to maximize the number of members who participate in and retain paid Personal Training Services.
- This is a salaried position and requires a minimum of 45 hours per week.
New Client Acquisition
- Selling directly—50% of the time/day
- Coaching, role playing, and guiding the individual personal trainer direct reports on how to sell.
- Managing schedules and directing resources as informed by the various KPI’s
Minimize and Manage Attrition
- Ensure proper execution and communication of the Client Journey, with emphasis on first 90 days using the Client Folder System.
- Ensure that all Personal Trainers are delivering high quality programs to their clients backed by a scientific rationale
- Ensure accurate administration of Personal Training Services including, but not limited to, usage of dotFit program and supplements, goal tracking, measurement tracking, program design and tracking, and progress reports
Staff Development
- Hire, train, and manage the performance of a team of qualified Personal Trainers
- Conduct meetings with direct reports to review performance and offer direction, motivation, and guidance toward achieving individual and company goals.
Manage & Communicate KPI's
- Maintain reports and data for clarity into performance of the business.
- Communicate takeaways and plans for improvement to General Manager
Knowledge, Skills & Abilities
- Knowledge of Personal Training techniques and program design
- Sales, communication, and rapport building skills
- Knowledge and command of Crunch programs, like VFP, dotFit, ABC/Datatrak, Crunch U, Styku, etc.
- Muscle be able to adjust and operate all club equipment
- Experience in coaching/motivating groups
- Strong leadership, interpersonal & communication skills
- Able to generate, maintain, & demonstrate a friendly, enthusiastic & positive attitude
- Possesses a strong member service focus
- Responds professionally to requests and inquiries from guests, members, and staff
Education Level
- High School Diploma or GED required
- Bachelor’s Degree preferred
- Current CPR
Certifications
- ACSM Certified Personal Trainer
- ACE Personal Trainer Certification
- The Cooper Institute Personal Trainer Certification
- IFPA Personal Fitness Trainer Certification
- NASM Certified Personal Trainer, Corrective Exercise Specialist, or Performance Enhancement Specialist
- NESTA Personal Fitness Trainer Certification
- NFPT Personal Trainer Certification
- NSCA Certified Personal Trainer or Certified Strength and Conditioning Specialist
Experience
- 1 2 Years as a Personal Trainer preferred
- Preferred: Prior management experience in retail/hospitality industry leading 3 10 employees
- Preferred: Consultative sales experience
Benefits
- Bonus based on performance
- Competitive salary
- Employee discounts
- Opportunity for advancement
- Profit sharing
- Training & development
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