Fitness Manager
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Key skills for this role
About the Role
Crunch Fitness seeks a Personal Training Manager to maximize participation in paid Personal Training Services by managing new client acquisition and retention. The role requires 1-2 years as a Personal Trainer, sales experience, and a relevant certification.
Key Skills for This Role
Responsibilities
- Manage and coach the front end selling process of the CrunchOne Kickoff
- Manage and coach the delivery of personal training services
- Own the client journey that a customer takes by engaging with paid programming
- Sell directly 50% of the time/day
- Coach, role play, and guide personal trainer direct reports on how to sell
- Manage schedules and direct resources as informed by various KPIs
- Ensure proper execution and communication of the Client Journey with emphasis on first 90 days
- Ensure all Personal Trainers deliver high quality programs backed by scientific rationale
- Ensure accurate administration of Personal Training Services including dotFit program, goal tracking, measurement tracking, program design, and progress reports
- Hire, train, and manage the performance of a team of qualified Personal Trainers
- Conduct meetings with direct reports to review performance and offer direction, motivation, and guidance
- Maintain reports and data for clarity into performance of the business
Requirements
- 1 2 Years as a Personal Trainer preferred
- Prior management experience in retail/hospitality industry leading 3 10 employees preferred
- Consultative sales experience preferred
- High School Diploma or GED required
- Current CPR certification
- One or more of the listed personal training certifications (e.g., ACSM, ACE, NASM, etc.)
Full Job Posting
Overview
- The primary objective of the Personal Training Manager is to maximize the number of members who participate in, and as a result retain, our paid Personal Training Services. This will be accomplished by meeting and exceeding both new client acquisition and existing client retention goals. This is a s
Responsibilities
- Managing and coaching the front end selling process of the CrunchOne Kickoff.
- Managing and coaching the delivery of personal training services
- “Owning” the client journey that a customer takes by engaging with our paid programming.
- Selling directly—50% of the time/day
- Coaching, role playing, and guiding the individual personal trainer direct reports on how to sell.
- Managing schedules and directing resources as informed by the various KPI’s
- Ensure proper execution and communication of the Client Journey, with emphasis on first 90 days using the Client Folder System.
- Ensure that all Personal Trainers are delivering high quality programs to their clients backed by a scientific rationale
- Ensure accurate administration of Personal Training Services including, but not limited to, usage of dotFit program and supplements, goal tracking, measurement tracking, program design and tracking, and progress reports
- Hire, train, and manage the performance of a team of qualified Personal Trainers
- Conduct meetings with direct reports to review performance and offer direction, motivation, and guidance toward achieving individual and company goals.
- Maintain reports and data for clarity into performance of the business.
Requirements
- Knowledge of Personal Training techniques and program design
- Sales, communication, and rapport building skills
- Knowledge and command of Crunch programs, like VFP, dotFit, ABC/Datatrak, Crunch U, Styku, etc.
- Muscle be able to adjust and operate all club equipment
- Experience in coaching/motivating groups
- Strong leadership, interpersonal & communication skills
- Able to generate, maintain, & demonstrate a friendly, enthusiastic & positive attitude
- Possesses a strong member service focus
- Responds professionally to requests and inquiries from guests, members, and staff
- High School Diploma or GED required
- Bachelor’s Degree preferred
- Current CPR
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