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Events Performance, Analysis, & Reporting Unit Head JOB

Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi)
Abu Dhabi, UAE
Full Time
Manager
1 weeks ago
Data analysis and interpretationFinancial planning and modelingKPI development and performance trackingStrategic thinkingProblem solvingCommunication
Free

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Key skills for this role

Data analysis and interpretationFinancial planning and modelingKPI development and performance tracking
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Role Purpose

  • Lead and oversee the measurement, evaluation, and reporting of all events and ensure data driven insights are used to guide strategic decision making, maximize return on investment, and align event programming with event financial and performance targets.
  • The role includes ownership of KPIs, events budgeting oversight, and cross department collaboration to ensure accountability, transparency, and optimization of event related investments.

Key Responsibilities

  • Lead the creation and rollout of performance measurement systems for all events supported by DCT, ensuring they align with broader tourism, economic, cultural, and social goals.
  • Define clear and consistent key performance indicators (KPIs) to measure the impact of events and ensure all teams use the same benchmarks.
  • Guide the development of long term methods to track event performance over time and evaluate their true value and return on investment.
  • Oversee how performance data is collected, reviewed, and reported, making sure it is accurate, timely, and useful for decision making.
  • Use data analysis tools to identify trends, risks, and opportunities, helping leadership make informed and strategic decisions.
  • Work closely with other departments to connect performance results with future event planning and tourism development efforts.
  • Lead financial planning for events, including budgeting, cash flow, and investment analysis.
  • Evaluate the cost effectiveness and return on investment (ROI) of each event to ensure they meet DCT's strategic goals.
  • Partner with Finance, Sponsorships, and Commercial teams to ensure financial plans are realistic and aligned across departments.

Qualifications & Experience

  • Bachelor’s degree in Economics, Engineering, Business Analytics, Finance, or a related field; Master’s degree preferred.
  • Minimum of 5 7 years of experience in performance management, financial analysis, or strategic reporting, preferably in the public sector or events industry. At least 2 years in a leadership role.
  • Strong understanding of event economics, public investment frameworks, and tourism KPIs.
  • Experience working with cross functional teams and presenting to senior leadership preferable with work experience with a consultancy.

Skills

  • Advanced data analysis and interpretation
  • Financial planning and modeling
  • KPI development and performance tracking
  • Strategic thinking and problem solving
  • Strong communication and presentation skills
  • Proficiency in data visualization and reporting tools (e.g., Power BI, Tableau, Excel)

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