Ecommerce Manager
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Key skills for this role
About the Role
Black Tulip Flowers is seeking an E-commerce Manager to lead online platform growth and operations in the UAE market. Requires 5+ years of e-commerce management experience, expertise in digital marketing, operational excellence, and fluency in Tamil or Hindi.
Key Skills for This Role
Responsibilities
- Create and manage targeted digital marketing campaigns (SEO, SMM, PPC, email) focused on regional gifting preferences
- Optimize budgets on platforms like Google Ads and Meta, using tools such as Google Analytics and SEMrush for tracking and insights
- Enhance conversion funnels, retargeting efforts, and A/B testing strategies to improve performance
- Oversee the e commerce team in delivery, order fulfillment, customer service, and vendor management
- Establish dashboards and SOPs for real time logistics, inventory, and customer satisfaction tracking
- Enhance brand visibility by collaborating with influencers, forming partnerships for corporate gifting, and implementing seasonal campaigns
- Coordinate product launches for regional gifting occasions, set pricing strategies, and maintain product catalogue
Requirements
- 5 years of e commerce management experience (Required)
- 10 years of e commerce growth experience (Required)
- Fluency in Tamil or Hindi (Required)
- Deep expertise in digital marketing (SEO, SMM, PPC, email)
- Operational excellence in e commerce fulfillment and vendor management
- Brand strategy and product lifecycle management skills
Full Job Posting
Overview
- We are seeking a highly motivated and results oriented E commerce Manager to lead and optimize our online platform's growth and operations, with a strong focus on the Middle Eastern market, particularly the UAE.
- The ideal candidate will possess deep expertise in digital marketing, operational excellence, brand strategy, and product lifecycle management.
- This role demands a balance of technical proficiency, team leadership, and market insight to drive growth, engagement, and customer satisfaction.
Digital Marketing Expertise
- Create and manage targeted digital marketing campaigns (SEO, SMM, PPC, and email) focused on regional gifting preferences.
- Optimize budgets on platforms like Google Ads and Meta, using tools such as Google Analytics and SEMrush for tracking and insights.
- Use personalization strategies informed by user psychology, like occasion based targeting.
- Enhance conversion funnels, retargeting efforts, and A/B testing strategies to improve performance.
Operational Excellence
- Oversee the e commerce team in delivery, order fulfillment, customer service, and vendor management.
- Ensure timely, accurate gifting orders during peak seasons.
- Establish dashboards and SOPs for real time logistics, inventory, and customer satisfaction tracking.
- Work with production and packaging to maintain quality and consistency.
Brand Promotion & Strategic Tie ups
- Enhance brand visibility by collaborating with influencers, forming partnerships for corporate gifting, and implementing seasonal campaigns.
- Forge strategic alliances with local and premium brands while crafting culturally relevant brand stories.
- Monitor brand performance to refine strategies for sustained positioning.
Product Launch & Catalogue Management
- Coordinate product launches for regional gifting occasions, set pricing strategies based on market trends and competitor analysis.
- Maintain product catalogue, develop bundling strategies, and collaborate with design and merchandising teams for visual appeal and product discoverability.
Experience & Language
- Ecommerce Manager: 5 years (Required)
- Ecommerce Growth: 10 years (Required)
- Language: Tamil or Hindi (Required)
Work Location
- In person
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