Ecommerce Manager
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Key skills for this role
About the Role
Buscotrabajo Santa fe is seeking an Ecommerce Manager to lead online sales growth, manage ecommerce platforms, optimize digital channels, and improve customer experience. The role requires a data-driven mindset and expertise in ecommerce strategy, digital marketing, and analytics.
Key Skills for This Role
Responsibilities
- Develop and execute ecommerce growth strategies to increase online revenue and market share.
- Manage daily ecommerce platform operations, ensuring website content and pricing accuracy.
- Optimize online store performance and customer experience.
- Track ecommerce KPIs including revenue, conversion rate, and customer acquisition cost.
- Collaborate with marketing teams on SEO, SEM, email marketing, and paid advertising initiatives.
- Manage ecommerce marketplaces such as Amazon, Shopify, Shopee, and Lazada.
- Coordinate with logistics, inventory, technology, and customer service teams for smooth operations.
Requirements
- Bachelor's degree in Business Administration, Marketing, Ecommerce, or related field
- Strong understanding of ecommerce business models
- Experience with ecommerce platforms such as Shopify, Magento, or WooCommerce
- Knowledge of digital marketing including SEO, SEM, and paid advertising
- Analytical and data driven decision making skills
Full Job Posting
Position Overview
- Department: E Commerce / Digital Commerce / Online Business
- Employment Level: Mid Level Management
- Focus Areas: Online Sales Growth, Ecommerce Operations, Digital Marketing, Customer Experience, Revenue Optimization
- The Ecommerce Manager is responsible for managing and growing an organization's online sales channels, digital platforms, and ecommerce operations.
Key Responsibilities
- Develop and execute ecommerce growth strategies
- Identify opportunities to increase online revenue and market share
- Analyze customer behavior and purchasing trends
- Develop plans to improve sales performance and profitability
- Support expansion into new digital channels and marketplaces
- Manage daily ecommerce platform operations
- Ensure website content, product information, and pricing accuracy
- Optimize online store performance and customer experience
- Coordinate website updates and feature improvements
- Monitor website functionality and user experience
- Manage online product catalogs and categories
- Optimize product descriptions, images, and digital content
Education & Qualifications
- Bachelor's Degree in Business Administration, Marketing, Ecommerce, Digital Marketing, Retail Management, Information Systems, Communications, or related disciplines
Technical Skills
- Ecommerce Platforms: Shopify, Magento, WooCommerce, BigCommerce, Salesforce Commerce Cloud
- Marketplace Platforms: Amazon Seller Central, Shopee Seller Centre, Lazada Seller Centre
- Analytics & Reporting: Google Analytics, Google Search Console, Power BI, Tableau, Excel
- Digital Marketing: SEO, SEM, Paid Advertising, Email Marketing, Social Media Marketing, Conversion Rate Optimization (CRO)
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