E-commerce | E-commerce Specialist

Role Overview

E-commerce Operations

• Manage websites, online stores, marketplaces, catalogs, product variations, inventory information, and product availability.
• Maintain product content, pricing, images, promotions, banners, landing pages, and digital merchandising materials.
• Monitor orders, payments, fulfillment, delivery, returns, refunds, inquiries, reviews, ratings, and complaints.
• Coordinate with warehouse, logistics, procurement, marketing, sales, finance, and customer service teams.
• Coordinate new product launches and publish products across online channels.
• Monitor stock and coordinate replenishment to reduce stockouts and excess inventory.

Sales and Marketing

• Develop strategies to increase online sales, revenue, average order value, and customer retention.
• Manage discounts, vouchers, bundles, seasonal campaigns, special offers, digital advertising, social media, and email marketing.
• Support SEO and improve organic visibility and product discoverability.
• Identify new marketplaces, digital sales channels, partnerships, and business expansion opportunities.

Analytics and Optimization

• Monitor traffic, conversion, bounce rates, customer behavior, sales, product, campaign, and marketplace metrics.
• Analyze sales data, customer insights, competitors, pricing, promotions, and market opportunities.
• Prepare regular performance reports and recommend pricing, merchandising, promotional, and product strategies.
• Conduct A/B testing and optimize product pages, landing pages, campaigns, checkout, and customer experience.
• Ensure online stores comply with company policies, marketplace requirements, pricing rules, and applicable regulations.

Requirements

• Diploma or bachelor's degree in e-commerce, business, marketing, digital marketing, retail management, or a related field.
• Experience in e-commerce, online retail, marketplace management, digital sales, or a similar role.
• Strong e-commerce operations and online customer journey knowledge.
• Experience with e-commerce platforms or marketplaces such as Shopify, WooCommerce, Magento, Amazon, Lazada, or Shopee is advantageous.
• Strong knowledge of product listing, digital merchandising, promotions, pricing, and online sales optimization.
• Experience with Google Analytics, marketplace analytics, CRM systems, or e-commerce reporting tools.
• Strong data analysis, written communication, content editing, organization, problem-solving, and decision-making skills.
• Understanding of SEO, paid advertising, social media marketing, digital campaigns, conversion optimization, and customer experience.
• Ability to manage multiple campaigns, products, platforms, and deadlines.
• B2C, DTC, or marketplace business experience is advantageous; CRM, email marketing, automation, or marketing technology knowledge is a plus.

What the Employer Offers

• Competitive salary and comprehensive employee benefits.
• Opportunities to manage multiple digital sales channels and use leading e-commerce, analytics, advertising, and customer-management tools.
• Professional training and development in e-commerce, digital marketing, analytics, and online retail.
• Collaborative work with marketing, sales, operations, logistics, and technology teams.
• Career progression toward senior specialist, manager, digital commerce manager, or head of e-commerce roles.