District Manager

Position Summary

Compensation

• The stated salary range is $54,200 to $67,800.
• Base salary is determined during the interview process based on experience, skills, internal comparisons, and role scope.

Core Responsibilities

• Promote and increase territory sales through national and regional marketing strategies.
• Increase distribution of core and agency brands in liquor board retail stores, private stores, and selected licensees.
• Develop sales objectives and oversee activities at retail outlets.
• Manage new product launches.
• Execute merchandising and promotional programs.
• Track account calls and prepare administrative reports.
• Manage shelving and display programs.
• Manage advertising and promotion budgets within fiscal allocations.
• Contribute cooperatively to team objectives and dynamics.

Candidate Requirements

• At least 2 years of related outside sales experience is required.
• Three or more years of related wine and spirits experience is an asset.
• Candidates should be self-motivated and self-directed.
• Strong time management, organization, attention to detail, and accuracy are required.
• Travel is required, and candidates must have a valid driver’s licence.
• A company vehicle is provided.
• A university degree or relevant work experience is required.
• Strong communication and interpersonal skills are required.
• Proficiency in Microsoft Office is required.

Commercial Competencies

• Develop knowledge of the business environment, competitors, customers, distribution channels, and category trends.
• Maintain knowledge of portfolio brands and their competitive positioning.
• Develop and implement commercial plans aligned with local market conditions.
• Evaluate sales-force, promotion, and account-investment activities.
• Manage customer negotiations and stakeholder relationships.
• Assess contracts, prices, trade terms, consumer insights, and profitability within budget guidelines.

Work Arrangement

• The employer describes a flexible work philosophy and states that most positions may offer a hybrid option with up to two remote days per week.