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Director, Product (UX/UI)

Kerzner International
Dubai, UAE
Full Time
Director
4 weeks ago
UX/UI DesignDesign StrategyDesign SystemsUser ResearchFigmaInteraction Design
Free

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Job Summary

  • The Director Digital UI/UX is accountable for defining and leading Kerzner International's digital experience strategy and design execution across the global brand portfolio, including Atlantis, One&Only, SIRO, and Rare Finds.
  • The role owns the end to end experience, vision, design quality, and user centred execution across all digital products and channels.
  • The Director Digital UI/UX works in close partnership with the Director Digital Products.

Key Responsibilities

  • Define and own Kerzner's global digital experience strategy across web, mobile, booking, and supporting platforms.
  • Translate brand, guest, and business objectives into clear experience principles and design direction.
  • Ensure consistency of experience across brands while allowing for brand specific expression where required.
  • Act as the senior design authority for all guest facing digital experience.
  • Lead the design of end to end guest journeys across discovery, inspiration, booking, and post booking touchpoints.
  • Drive continuous experience optimisation to improve usability, engagement, and conversion.
  • Partner with the Director Digital Products to align experience led optimisation initiatives with commercial priorities.
  • Establish, evolve, and govern Kerzner's digital design systems, component libraries, and experience standards.
  • Define UX/UI best practices, accessibility standards, and quality benchmarks.
  • Ensure consistent application of design standards across internal teams, agencies, and partners.
  • Review and approve experience and design decisions for major initiatives and releases.
  • Maintain hands on proficiency in industry standard tools (e.g. Figma) and emerging AI powered design capabilities.

Skills, Experience & Educational Requirements

  • Bachelor's or Master's degree in Design, Human Computer Interaction, Digital Media, or a related field, or equivalent professional experience.
  • 10+ years' experience in UX/UI, digital experience design, or customer experience roles.
  • 5+ years' experience leading design teams in complex, global digital environments.
  • Experience in hospitality, luxury, travel, or consumer facing digital platforms preferred.
  • Deep expertise in UX/UI design, interaction design, and experience strategy.
  • Strong experience designing for complex ecosystems including content, commerce, and booking journeys.
  • Proven track record of improving conversion and engagement through experience led design.
  • Strong understanding of accessibility, usability standards, and inclusive design.

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