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Director of Sales and Marketing - Hilton Scottsdale Resort - Franchise

Hilton
USA
Onsite
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HOW YOU’LL SHAPE THE EXPERIENCE & FUTURE

  • Align Sales, Marketing, and Revenue Management to support the resort’s overall commercial strategy and revenue goals.
  • Elevate the existing sales team by providing the structure, mentorship, and support needed to succeed and aggressively grow Group Sales.
  • Develop and execute comprehensive sales strategies to achieve revenue targets for room sales, group bookings, and other hotel services.
  • Apply strategic thinking and experience from large resorts with 20,000+ square feet of meeting space to effectively navigate the complexities of the resort.
  • Apply strong Revenue Management acumen to train and develop the sales team on group stay patterns, ROGR, group ceilings, and the impact of transient demand on overall strategy.
  • Partner with and leverage the HM Alpha marketing team to develop campaigns and promotions that support the resort’s overarching sales goals.
  • Lead, motivate, train, and mentor the sales and marketing team, set clear goals, monitor performance, and foster a culture of high performance.
  • Manage key client relationships, including corporate, group, and leisure accounts.
  • Identify new business opportunities, partnerships, and markets.
  • Negotiate and close business with high-profile clients and agencies.
  • Develop and implement the hotel’s marketing plan in alignment with overall business objectives.
  • Oversee all marketing initiatives, including digital marketing, print advertising, promotions, and public relations efforts.
  • Manage the hotel’s online presence, including the website, social media, and online travel agencies (OTAs).
  • Analyze market trends and competitor activity and adjust marketing strategies accordingly.
  • Ensure branding and messaging are consistent across all channels and platforms.
  • Prepare and manage the sales and marketing budget.
  • Analyze sales data, track progress toward revenue goals, and provide regular reports to senior management.
  • Forecast future business levels and adjust sales strategies as needed.
  • Conduct regular performance reviews, establish developmental goals, and provide guidance and support for career growth.
  • Ensure the team maintains a strong understanding of the hotel’s offerings and competitive landscape.
  • Collaborate closely with hotel departments, including Operations, Revenue Management, and Catering, to align sales efforts with overall business needs.
  • Attend industry events, trade shows, and networking functions to represent the hotel and expand its market presence.
  • Perform other duties as assigned.

Academic Background

  • Bachelor’s degree in Business, Hospitality Management, Marketing, or a related field, or equivalent combination of education and relevant professional experience; 5–7 years of progressive sales and marketing experience in the hospitality industry, including demonstrated leadership and revenue generation.

Knowledge & Experience

  • Strong understanding of the hotel industry, sales techniques, and marketing trends.
  • Excellent communication, negotiation, and presentation skills.
  • Proficient in using marketing tools, CRM systems, and analytics platforms.

Benefits

  • Medical, dental, and vision (HSA available)
  • Company-paid disability & life insurance

• Employee Assistance Program

  • Supplemental benefits
  • 401(k) with match
  • Employee discounts
  • Paid vacation & sick time

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