Customer Relationship Management Executive
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Key skills for this role
About the Role
Hantec Markets seeks a CRM Executive to support planning, execution, and optimization of customer communications. The role involves campaign execution, audience segmentation, reporting, and collaboration with cross-functional teams to drive engagement and retention.
Key Skills for This Role
Responsibilities
- Execute CRM campaigns from planning through deployment
- Manage and maintain the CRM communication calendar
- Support day to day CRM operations including segmentation, setup, testing, and reporting
- Collaborate with cross functional teams for campaign requirements
- Perform quality assurance checks on campaigns
- Monitor campaign performance and provide insights
Requirements
- Experience in CRM campaign execution and operations
- Basic HTML knowledge for email templates
- Strong collaboration and communication skills
Full Job Posting
Role Summary
- The CRM Executive is responsible for supporting the planning, execution, and optimization of communications.
- This role ensures timely delivery of targeted customer communications, manages day to day CRM operations, and supports the CRM team in driving customer engagement and retention initiatives.
Key Responsibilities
- Execute CRM campaigns from planning through deployment, ensuring timely and accurate delivery across all customer communication channels.
- Manage and maintain the CRM communication calendar, coordinating campaign schedules and stakeholder requirements.
- Support day to day CRM operations, including audience segmentation, campaign setup, testing, deployment, and reporting.
- Assist the team in the execution of CRM initiatives, projects, and process improvements.
- Collaborate with cross functional teams, including creative, content, etc to support business objectives and campaign requirements.
- Perform quality assurance checks to ensure campaigns are executed accurately and in line with brand and business guidelines.
- Monitor campaign performance and provide basic insights and recommendations for optimization.
- Maintain CRM databases and ensure data accuracy and compliance with relevant policies and procedures.
- Apply basic HTML knowledge to create, edit, and troubleshoot email templates and customer communications.
- Support ad hoc CRM activities, customer engagement initiatives, and special projects as required.
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