Crypto Card Product Manager
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Key skills for this role
About the Role
A global crypto exchange seeks a Crypto Card Product Manager to own the card product roadmap from single card to product matrix. The role involves defining SKUs, improving cardholder lifecycle, collaborating with issuing banks and networks, and building spending insights.
Key Skills for This Role
Responsibilities
- Own the evolution from single card to product matrix — define the SKU roadmap across virtual, physical, and tiered cards
- Map and improve the full cardholder lifecycle: application, KYC, issuance, activation, first spend, repeat use, and upgrade
- Drive product collaboration with issuing banks, card networks (Visa/Mastercard), and BIN sponsors
- Work with risk to tune transaction authorisation and anti fraud strategy
- Build the spending insights layer — MCC distribution, top merchants, cross border share, crypto to fiat conversion timing
Requirements
- Has owned a card product end to end
- Knows the commercial model: cost structure, interchange economics, FX markup
- Has navigated compliance constraints and still shipped
- Pulls insights independently from raw spending data
Full Job Posting
About the company
- We are a global crypto exchange building the next generation of digital asset access.
- Our products connect millions of users with trading, payments, and wealth tools across global markets.
- The team operates with high autonomy, clear ownership, and a bias toward people who can turn ambiguous business problems into durable product systems.
About This Role
- Card product has cleared the hardest part: the issuance channel is live, the first users are spending, and the core transaction loop works.
- The question now is whether we build a product matrix that cardholders actually reach for — or stay at MVP.
- You're joining at the moment the roadmap opens up: virtual, physical, co branded, tiered — and you'll decide what gets built, in what order, and why.
- In 12 months, you'll have shipped at least one new SKU, moved the activation and retention numbers from acceptable to strong, and built the data layer that tells us where the next product opportunity lives.
What you'll do
- Own the evolution from single card to product matrix — define the SKU roadmap across virtual, physical, and tiered cards, with a clear target user, benefit structure, and unit economics model for each
- Map and improve the full cardholder lifecycle: application, KYC, issuance, activation, first spend, repeat use, and upgrade — own the conversion rate at every stage of the funnel
- Drive product collaboration with issuing banks, card networks (Visa/Mastercard), and BIN sponsors — turn external dependencies into product capabilities instead of letting external timelines set your roadmap
- Work with risk to tune transaction authorisation and anti fraud strategy, holding the balance between chargeback rate, fraud rate, and user experience while staying directly accountable to per card margin
- Build the spending insights layer — MCC distribution, top merchants, cross border share, crypto to fiat conversion timing — and use it to surface the next product bets: cashback, subscriptions, cross border packaging, rewards
Must haves
- Has owned a card product end to end — understands where authorisation, clearing, settlement, and refund each break down, not just what they are
- Knows the commercial model from the inside: cost structure, interchange economics, FX markup — and can sit across the table from a BIN sponsor or issuing bank without needing a translator
- Has navigated compliance constraints and still shipped — finds the workable path between what users want and what regulation allows, rather than letting a compliance note become a project obituary
- Pulls insights independently from raw spending data — MCC patterns, conversion drop off points, cohort behaviour — before the anomaly shows up in a dashboard
Strong to haves
- Background in crypto card products, neobank card issuance (Revolut, Wise, Airwallex), or traditional network side product roles (Visa/Mastercard programme management)
- Has launched a card product in a new market where regulatory and banking relationships had to be built from scratch
- Has designed a rewards or cashback programme with a real P&L attached, not just a feature spec
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