Lead the charge as the primary creator, authoring content in both written and video formats.
Develop and refine customer training content. Collaborate effectively with additional resources as required.
Collaborate with cross-functional teams, such as Engineering, Product, Customer Success, and Sales, to infuse content with diverse expertise and perspectives.
Proactively seek and integrate feedback from stakeholders to continually enhance content quality.
Meet with Customer end users in person and virtually to determine needs (scope) of custom training content.
Assist in creating content tailored to employees and internal training needs.
Continuously analyze content performance metrics, utilizing data-driven insights to optimize content quality and strategy.
Generate innovative content ideas aligned with company goals and industry trends to ensure fresh and engaging materials.
Contribute to creating email templates and campaigns, ensuring precision, accuracy, and clarity in all content.
Actively participate in planning meetings, infusing discussions with valuable insights to drive the content strategy forward.
Bachelor’s degree in business, marketing, or digital technologies required or equivalent work experience.
4+ years of experience in content writing, editing, and finalization for educational purposes, and/or marketing and sales, particularly in technical subjects.
Strong writing and editorial skills, crafting content that resonates with diverse audiences.
Proficient in leveraging narratives and storytelling to build customer loyalty and awareness.