Cards Product Manager

Overview

About The Role

Card Product Lead

Key Responsibilities

• **Card Acquisition:**
• Design and execute multi‑channel campaigns (digital, offline, partner channels); manage budgets, optimize funnels, and report ROI.
• **Product Management:**
• Define roadmap, features, pricing, and rewards; coordinate launches with cross‑functional teams; translate customer insights into product enhancements.
• **Portfolio Management:**
• Monitor GDV, balances, utilization, and delinquencies; conduct lifecycle analyses; optimize pricing and rewards for profitability and retention.
• **Scaling the Business:**
• Identify new growth levers and partnerships; build go‑to‑market strategies to expand issuance and active spend.
• **Risk & Compliance:**
• Implement credit risk, fraud detection, and regulatory controls; ensure adherence to UAE regulations.
• **Stakeholder Management:**
• Align internal teams and external partners; provide reporting and enablement to senior leadership.
• **Performance Management:**
• Define KPIs, run reviews, and iterate on acquisition and retention tactics.

Kpis & Targets

• **Card Acquisition:**
• Monthly new accounts, ramp schedule.
• **Cost Efficiency:**
• CPA and cost per funded account.
• **Portfolio Growth:**
• GDV and active spend.
• **Profitability:**
• Net interest margin, interchange revenue, marketing ROI.
• **Customer Metrics:**
• Activation, retention, churn, NPS/CSAT.
• **Risk Metrics:**
• Delinquency rates, fraud rates, compliance incidents.

Required Experience & Skills

• **Market Knowledge:**
• UAE/GCC payments landscape, consumer credit behavior, regulatory environment.
• **Acquisition Expertise:**
• Proven success scaling credit card/consumer finance programs.
• **Analytical Ability:**
• Cohort analysis, LTV/CAC modeling, A/B testing, dashboarding.
• **Product & Commercial Sense:**
• Experience with card features, rewards, pricing, merchant partnerships.
• **Risk & Compliance:**
• Hands‑on with underwriting, fraud controls, regulatory reporting.
• **Leadership & Execution:**
• Cross‑functional leadership, project management, stakeholder influence.
• **Traits:**
• Results‑oriented, creative, customer‑centric, strong communicator.
• 📩 How to Apply
• Interested candidates can send their CV to
• simmi@hiresquad.in
• or call 8467054123