Brand Manager
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
AstraZeneca is seeking a Brand Manager for R&I in Riyadh, KSA. The role involves leading brand strategy, managing cross-functional teams, and driving marketing projects in a pharmaceutical context.
Key Skills for This Role
Responsibilities
- Lead the Brand Team and influence cross functional team members to develop the most robust approach and monitor execution
- Manage upwards to ensure awareness and enable goal attainment
- Identify market and brand opportunities across customers and channels (including digital channels) in a highly competitive environment and develop local strategies to differentiate and access them
- Adapt global brand strategy to meet local business needs & market insights
- Integrate short term tactical thinking with long term strategic goals
- Assist in the development of marketing strategy and overall objectives
- Support business growth through management and implementation of brand marketing projects
- Successfully deliver multiple projects that meet business needs whilst timelines and workload in an ambiguous environment
- Assist in setting marketing activities for the achievement of short and long term business objectives, increased profit and market control
- Co ordinate the marketing objectives, policies and programs within the context of the overall corporate plan
- Assist in the preparation of operations matters including market research, advertising, and promotion, distribution, pricing and selling
- Ensure that all strategy is underpinned by consumer research to determine needs of target audience
Requirements
- 1+ years of experience in the current role at AZ KSA with strong understanding of AZ ways of working, Code of Ethics, and governance
- Solid performance ratings with no critical compliance flags; management endorsement for expanded brand ownership
- Marketing exposure is preferred (shadowing, Telescope assignment, or degree)
- Hands on involvement in at least one AZ launch or indication expansion; familiarity with AZ launch excellence governance and gate reviews
- Informal Leadership: Coaches peer, supports field enablement, and drives cross functional execution without formal line management; demonstrates stakeholder influence
- Enterprise Orientation: Aligns brand decisions to broader therapy area and AZ priorities, shares best practices across brands/teams
- Same therapy area/specialty experience is preferred
- Spoken & written English proficiency is a must
- Pharmacy, Dental or medical background is a must
- Digital experience is required
Full Job Posting
About the Role
- Brand Manager – R&I (Open for Level E&D)
- Do you have expertise in, and passion for marketing management, would you like to apply your expertise to impact patients in a company that follows the science and turns ideas into life changing medicines? Then AstraZeneca might be the one for you!
About AstraZeneca
- AstraZeneca is a global, science led, patient focused biopharmaceutical company that focuses on the discovery, development, and commercialisation of prescription medicines for some of the world’s most serious diseases.
- AstraZeneca is experiencing a significant transformation in the Kingdom of Saudi Arabia, driven by a commitment to advancing healthcare, innovation, and sustainable growth.
What You’ll Do
- Lead the Brand Team and influence cross functional team members to develop the most robust approach and monitor execution.
- Manage upwards to ensure awareness and enable goal attainment.
- Identify market and brand opportunities across customers and channels (including digital channels) in a highly competitive environment and develop local strategies to differentiate and access them.
- Adapt global brand strategy to meet local business needs & market insights.
- Integrate short term tactical thinking with long term strategic goals.
- Assist in the development of marketing strategy and overall objectives.
- Support business growth through management and implementation of brand marketing projects.
- Successfully deliver multiple projects that meet business needs whilst timelines and workload in an ambiguous environment.
- Assist in setting marketing activities for the achievement of short and long term business objectives, increased profit and market control.
- Co ordinate the marketing objectives, policies and programs within the context of the overall corporate plan and where appropriate, recommend standards and set targets.
- Assist in the preparation of operations matters including market research, advertising, and promotion, distribution, pricing and selling.
- Ensure that all strategy is underpinned by consumer research to determine needs of target audience.
Essential Capabilities & Required Experience
- Business Insights & Customer Focus
- Managing complexity and decision quality
- Cultivating innovation & Strategic mindset
- Managing resources, execution & focusing on performance through setting accountabilities and influence
- Building collaborative relationships
- Optimizing diverse talent and recognizing the value of different perspectives and cultures
- Influencing people through effective communication, driving engagement, vision and purpose
- Managing Brand Strategies in Market.
- Overseeing Brand Lifecycle & Omnichannel Engagement.
- Intuitive Strategic Thinking & Innovation in Brand Leadership.
- Resilience in Navigating Complex Market Conditions.
- 1+ years of experience in the current role at AZ KSA with strong understanding of AZ ways of working, Code of Ethics, and governance.
Why AstraZeneca?
- At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit.
- An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth, and development.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at AstraZeneca
Director, AI/Digital Product Governance
Mississauga, CAN
AstraZeneca seeks a visionary Director, AI/Digital Product Governance to lead digital strategy refresh, governance, and portfolio management for regulatory technology. You will drive product roadmaps, collaborate cross-f
Medical Science Liaison - V&I
Jeddah, KSA
AstraZeneca seeks a Medical Science Liaison for Vaccine & Immune Therapy in Saudi Arabia. The role involves engaging with key external experts, providing scientific data, and supporting medical strategy. Requires a biome
Senior Medical Science Liaison - Rare Disease
Riyadh, KSA
AstraZeneca seeks a Senior Medical Science Liaison for Rare Diseases to provide medical and scientific support to healthcare professionals in the Western Region, KSA. Requires a Bachelor's degree in Medicine, Pharmacy, o
Medical Science Liaison - V&I
Riyadh, KSA
AstraZeneca seeks a Medical Science Liaison for Vaccine & Immune Therapy in Saudi Arabia. This field-based role engages Key External Experts in scientific discussions, generates insights to shape medical strategy, and fo
Medical Advisor – Rare Diseases Hematology
Riyadh, KSA
AstraZeneca seeks a Medical Advisor for Rare Diseases Hematology in KSA. The role involves field medical activities, scientific exchange with HCPs, evidence generation, and cross-functional collaboration to advance rare
Medical Advisor – Rare Diseases Hematology
Riyadh, KSA
AstraZeneca is hiring a Rare Disease Medical Advisor for Hematology in Riyadh, KSA. The role involves executing medical activities, scientific engagement with HCPs, evidence generation, and cross-functional collaboration
Senior Medical Science Liaison - Rare Disease
Jeddah, KSA
AstraZeneca seeks a Senior Medical Science Liaison for Rare Diseases in the Western Region, KSA. The role involves providing medical and scientific support to healthcare professionals, building relationships with key exp
Medical Science Liaison - V&I
جدة, KSA
AstraZeneca seeks a Medical Science Liaison for Vaccine & Immune Therapy in Saudi Arabia. This field-based role involves engaging with Key External Experts, generating insights, and supporting medical strategy. Requires
Director, AI/Digital Product Governance
Mississauga, CAN
Medical Science Liaison - V&I
Jeddah, KSA
Senior Medical Science Liaison - Rare Disease
Riyadh, KSA
Medical Science Liaison - V&I
Riyadh, KSA
Medical Advisor – Rare Diseases Hematology
Riyadh, KSA
Medical Advisor – Rare Diseases Hematology
Riyadh, KSA
Senior Medical Science Liaison - Rare Disease
Jeddah, KSA
Medical Science Liaison - V&I
جدة, KSA