Brand Manager
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Key skills for this role
About the Role
Procter & Gamble is seeking a Brand Manager to lead marketing and brand strategy decisions in Jeddah. The role involves owning the integrated brand plan, driving category growth, and executing product launches.
Key Skills for This Role
Responsibilities
- Lead P&L investment decisions to maximize regional profitability within portfolio growth plans
- Own the Integrated Brand Plan
- Provide consumer insights and ensure plans are designed to win with key customers/channels
- Identify consumers’ needs and wants for P&G’s products
- Lead consumer research to develop qualified brand concept, benefit, and claims
- Communicate with local market partners, stakeholders, and suppliers to drive business initiatives
Requirements
- Bachelor's or higher degree in Marketing, Business Administration, or any relevant field
- 3 5 years of relevant work experience in FMCG
- Strength in leadership, strategic and analytical thinking
- Excellent interpersonal and communication skills
Full Job Posting
Overview of the job
- As a P&G brand manager, you'll be dealing with all the crucial marketing and brand strategy decisions that will build our brand's strong impact among consumers.
How Success Looks Like
- Demonstrate positive relationship building skills in initial engagements with multi functional teams.
- Deliver Scorecard Business Targets, in line with the goals of the Business Unit
- Deliver Category growth, market penetration and gaining of New Users via Products Innovation Design
- Execute product launches with Excellence and own customer marketing support plans.
Responsibilities Of The Role
- Leads the P&L investment decisions to maximize regional profitability within the portfolio growth plans.
- Owns the Integrated Brand Plan.
- Provides consumer insights and ensure plans are designed to win with key customers / channels based on Sales and Marketing Organization fit for use requirements.
- Identify consumers’ needs and wants for P&G’s products.
- Lead consumer research to develop qualified brand concept, benefit, and claims that addresses consumers’ unmet needs.
- Communicate with local market partners, stakeholders, and suppliers to drive P&G business initiatives.
Role Requirements
- Bachelor's or higher degree in Marketing, Business Administration, or any relevant field.
- 3 5 years of relevant work experience in FMCG
- Strength in leadership, strategic and analytical thinking
- Excellent interpersonal and communication skills
About Us
- We produce globally recognized brands and we grow the best business leaders in the industry.
- We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands.
- Our community includes operations in approximately 70 countries worldwide.
Job Schedule
- Full time
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