Assistant Commercial Manager

Job Summary

Key Responsibilities

• Support the Commercial Manager in managing day-to-day distributor operations across assigned markets, ensuring alignment with business priorities and commercial objectives.
• Monitor order planning, stock coverage, shipment flow, and SKU availability to ensure continuity of supply and early identification of risks.
• Follow up distributor sales performance, highlighting opportunities and concerns related to sales trends, stock movements, and execution quality.
• Closely monitor distributor payment status across all supply sources, ensuring timely collection in line with agreed payment terms and maintaining full discipline on receivables.
• Coordinate with distributor finance and commercial teams to secure 100% on-time payments and proactively address any collection risks or delays.
• Conduct regular market visits across UAE to assess in-store execution, product availability, visibility, promotional compliance, and distributor sales effectiveness.
• Ensure agreed promotional plans, visibility standards, secondary placements, and launch activities are executed properly in market through distributor teams.
• Monitor new product launches, ensuring readiness of stock, listing progress, visibility, and speed of execution in line with business objectives.
• Maintain regular communication with distributor commercial teams to drive timely action on identified gaps and priorities.
• Support Kuwait market through structured distributor follow-up and commercial monitoring, while maintaining remote oversight of Yemen business performance and execution priorities.
• Collect and report market intelligence covering competition, pricing, promotions, customer developments, and execution trends.
• Analyze available sales and market data to support commercial decisions and identify growth opportunities by product, channel, and customer.
• Support preparation of business reviews, distributor meetings, and commercial presentations by ensuring data accuracy and timely follow-up on agreed actions.
• Coordinate closely with internal functions and distributor teams to ensure smooth execution of agreed commercial plans.

Candidate Profile

• Bachelor’s degree in Business Administration, Marketing, or related field.
• 4 to 6 years of relevant FMCG experience in commercial, sales, trade marketing, or distributor management roles.
• Strong understanding of distributor-led business models and in-market execution dynamics.
• Good analytical skills with the ability to interpret sales, stock, and market data.
• Strong communication and follow-up capability.
• High level of ownership, discipline, and market orientation.
• Proficiency in Excel and business reporting tools.

Competencies

• Commercial awareness
• Strong execution focus
• Analytical thinking
• Relationship management
• Attention to detail
• Ability to influence and drive action across external partners