Analyst, Channel Insights (13-months contract)
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Key skills for this role
About the Role
Nespresso is seeking an Analyst, Marketing Analytics for a 13-month contract in Montreal. The role involves analyzing customer data, supporting promotional activities, and delivering insights for marketing campaigns.
Key Skills for This Role
Responsibilities
- Support design and planning of promotional activities and product launches
- Optimize marketing activities based on consumer insights, profiling, and segmentation
- Process KPI reporting and support implementation of new measures to strengthen loyalty in B2C and B2B bases
- Support Sales and Marketing departments in analytics needs
- Identify key trends that influence consumer behavior
Requirements
- University degree or equivalent experience in business administration or statistics with emphasis on analytics, consumer insights, or marketing
- 2 years of experience in an analytical role (analytics, data & statistical analysis, business intelligence, marketing insights)
- Bilingualism in English and French
- Experience with statistical software and/or SQL programming and Power BI
Full Job Posting
Position Snapshot
- Business area: Nespresso
- Job title: Analyst, Marketing Analytics (13 month contract)
- Location: Montreal, QC
- Hybrid
About Nespresso
- Nestlé Nespresso SA is a pioneer in high quality portioned coffee.
- Works with over 168,550 farmers in 18 countries through AAA Sustainable Quality Program.
- Achieved B Corp certification in 2022.
- Headquartered in Vevey, Switzerland, operates in 96 markets with over 14,000 employees.
A Day in the Life
- Deliver insights for marketing activities and product launches
- Customer KPI reporting and implementing CRM best practices
- Support design and planning of promotional activities
- Optimize marketing activities based on consumer insights
- Process KPI reporting and support new measures
- Support Sales and Marketing departments
- Identify key trends influencing consumer behavior
What Will Make You Successful
- University degree or equivalent in business administration or statistics with emphasis on analytics
- 2 years of experience in an analytical role
- Bilingualism in English and French
- Experience with statistical software and/or SQL and Power BI
- Ability to transform data into profitable business recommendations
Benefits
- Flexible and hybrid work arrangements
- Excellent training and development programs
- Access to Discount Company store with Nestlé, Nespresso, and Purina products
Compensation Range
- CAD 75,000 CAD 80,000 per year
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