Vice President Brand & Customer Experience
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Key skills for this role
About the Role
Lead brand strategy and customer experience, focusing on loyalty, operations, and engagement while demonstrating strong leadership and strategic thinking.
Key Skills for This Role
Full Job Posting
Overview
The Vice President will lead brand strategy, customer experience, and engagement across all consumer touchpoints.
This role will oversee brand positioning, communications, loyalty programs, and customer insights.
A key focus will be aligning brand promise with in-store and digital experiences.
The VP will work closely with marketing, operations, and digital teams to embed customer-centricity.
The role will also lead CX measurement frameworks and improvement initiatives.
This position carries strong influence on commercial performance and reputation.
Required Skills
- Customer Loyalty
- Operations
- Customer Experience
- Retail
- Strategy
- Business
- Marketing
- Leadership
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