greenhouse
UA Manager
Naphora Games Group
Remote, UAE
Full-time
Mid · 4+ years experience
Remote
Discovered 3 weeks ago
Meta AdsGoogle AdsTikTok AdsAppLovinUnity AdsAppsFlyer
Free
Job Fit Check
Base Career helps you apply smarter for this job.
?%
Ready to ScanKey skills for this role
Meta AdsGoogle AdsTikTok Ads
Role Overview
Own and scale Naphora’s user acquisition across our mobile games.
Your objective is to drive profitable and sustainable player growth through paid acquisition, creative testing, ASO, and data-driven optimization.
You’ll manage campaigns and budgets across key acquisition channels, identify opportunities to improve performance, and work closely with Product to improve player quality, retention, monetization, and LTV.
Key Skills for This Role
Meta AdsGoogle AdsTikTok AdsAppLovinUnity AdsAppsFlyer
Full Job Posting
Role Summary
Own and scale Naphora’s user acquisition across our mobile games.
Your objective is to drive profitable and sustainable player growth through paid acquisition, creative testing, ASO, and data-driven optimization.
You’ll manage campaigns and budgets across key acquisition channels, identify opportunities to improve performance, and work closely with Product to improve player quality, retention, monetization, and LTV.
Responsibilities
- User Acquisition & Growth
- Develop and execute paid and organic acquisition strategies across multiple mobile games
- Manage UA campaigns across Meta, Google, TikTok, AppLovin, Unity Ads, and other relevant networks
- Own campaign budgets, bidding strategies, and performance optimization
- Scale acquisition while maintaining profitability and player quality
- Support global game launches and LiveOps marketing initiatives
- Creative Testing & ASO
- Define and execute creative testing roadmaps
- Test and optimize creatives to improve CPI, IPM, CTR, CVR, and ROAS
- Lead App Store Optimization (ASO) initiatives to improve visibility and store conversion
- Plan and execute creator and influencer acquisition campaigns
- Analytics & Optimization
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Naphora Games Group
3D Artist
Riyadh, KSA
Mid
The employer is seeking a hands-on 3D Artist to create, optimize, and implement high-quality assets for mobile game prototypes. The role works across props, environments, characters, materials, lighting, and Unity implem
Discovered 3 weeks agoView →
Senior HR Generalist
Riyadh, KSA
Senior
Naphora Games Group is seeking a Senior HR Generalist to own and develop the People & Culture function across the full employee lifecycle. The role covers talent acquisition, performance, workforce planning, learning and
Discovered 3 weeks agoView →