Training Manager

Overview

Key Responsibilities

• Develop and implement a comprehensive annual training strategy for the perfume retail division.
• Conduct regular training needs analysis based on business requirements, employee performance, customer feedback, and new product launches.
• Develop structured training calendars for new joiners, existing employees, Store Managers, and retail leadership teams.
• Ensure training programs are aligned with the objectives and positioning of each perfume brand.
• Establish training standards and learning frameworks across the retail network.
• Develop and deliver comprehensive product knowledge training covering fragrance families, categories, notes, compositions, ingredients, brand heritage, product differentiation, USPs, new launches, and seasonal collections.
• Work closely with Brand and Marketing teams to ensure training content is accurate and aligned with brand guidelines.
• Translate technical fragrance information into engaging and practical learning content for retail teams.
• Develop training programs focused on luxury selling techniques and customer engagement.
• Coach retail teams on needs-based selling, consultation techniques, cross-selling, and upselling.
• Develop training around fragrance discovery and customer profiling.
• Strengthen employees' ability to recommend fragrances based on customer preferences and requirements.

Experience & Qualifications

• Bachelor's degree in Human Resources, Education, Business Administration, Retail Management, or a related field is preferred.
• 5–8 years of experience in retail training, preferably within the perfume, fragrance, beauty, cosmetics, luxury, or fashion industry.
• Strong experience designing and delivering training programs for retail teams.
• Proven experience in perfume/fragrance product training is highly preferred.
• Strong understanding of luxury retail sales and customer experience.
• Experience managing training across multiple stores or locations.
• Experience working with international or premium/luxury brands is an advantage.
• Strong presentation, facilitation, and coaching skills.
• Strong knowledge of perfumes, fragrances, and the luxury retail environment.
• Excellent presentation and facilitation skills.
• Strong communication and interpersonal skills.
• Passion for learning and employee development.

Functional & Behavioural Competencies

• Strong knowledge of perfumes, fragrances, and the luxury retail environment.
• Excellent presentation and facilitation skills.
• Strong communication and interpersonal skills.
• Passion for learning and employee development.
• Strong coaching and mentoring capabilities.
• Commercially aware with a good understanding of retail KPIs.
• Creative and engaging approach to learning.
• Strong organisational and project management skills.
• Ability to influence and engage employees at all levels.
• Analytical mindset with the ability to measure training effectiveness.
• Strong attention to detail.
• Ability to work in a fast-paced, multi-brand environment.

Language & Technology Skills

• Strong English communication skills, both written and verbal.
• Arabic language is preferred and would be an advantage in a GCC retail environment.
• Strong knowledge of Microsoft PowerPoint, Excel, and other presentation/training tools.
• Experience with Learning Management Systems (LMS) is an advantage.
• Regular travel between stores and retail locations to conduct training, coaching, assessments, and store observations.
• Flexibility to work weekends and outside standard office hours may be required based on retail business needs.

Mobility